It Takes More Than Ad Tech to Measure Podcasts
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May 16th 2024
Host-Read Ads 81
It Takes More Than Ad Tech to Measure Podcasts
Hosted by
Lisa Laporte
Crafting Effective Podcast Advertising Campaigns
New episodes periodically.
Lisa Laporte pulls back the curtain on why ad tech's flashy numbers and algorithms can lead brands astray if they're not paired with a deeper understanding of a podcast's unique audience and content.
Download or subscribe to this show at https://twit.tv/shows/host-read-ads