Inside TWiT

TWiT Upgrades Ad-Tech Stack With Magellan

Magellan AI

As of August 14, we're adding Magellan.ai to our podcast feeds. Spotify Ad Analytics' performance has been declining lately. The dashboard is becoming unreliable, and troubleshooting has become more difficult for our team and partners.

Magellan offers a more functional dashboard and cleaner performance metrics. The platform provides straightforward tracking that's easier to work with and more reliable for campaign measurement.

We're not removing other services at this time. Podscribe and Spotify Ad Analytics will remain available, but Magellan adds another solid option to our measurement toolkit.

We're focused on maintaining accurate, transparent ad measurements that work well for our partners and team. Adding Magellan helps us keep those standards while providing more reliable service.

Learn more: Magellan.ai | Podscribe.com | Adjust ad blockers

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