Marketing Mavericks

Jun 10th 2014

Marketing Mavericks 10

The Marketing Battle for the #WorldCup

Hosted by Tonya Hall
Ad strategies for the World Cup, Adidas' concerns over FIFA corruption, and more.
Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.
Host: Tonya Hall On Marketing Mavericks we talk all about the beautiful game with Brain Reich of little m media, Chris Baccus of GolinHarris, Austin Schindel of SportTechie, and Aisling McCarthy of We Are Social. How Adidas is concerned over FIFA corruption, multi-screen viewing, growth in advertising dollars, consumer behavior around live sporting events, and more. Guests: Chris Baccus, Geoffrey Colon, Aisling McCarthy, Brian Reich, Austin Schindel Download or subscribe to this show at We invite you to read our show notes at Thanks to Cachefly for the bandwidth for this show. Running time: 1:08:15