This Week in Law 287 (Transcript)
Denise
Howell: Hi, folks. I'm Denise
Howell, and welcome to 2015 and our episode of This Week in Law. We've got an
awesome show this week for you with Representative Daniel Zolnikov from Montana
and author Andrew Keen. We're going to talk about the privacy ramifications of
all of our technologies and how on earth to best regulate them; we'll talk
about what the next Google might be; and a whole set of new clues, all next on
This Week in Law.
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Hello, and Happy New Year! I'm Denise Howell,
and you're joining us once again for This Week in Law. I know we've been on a
break for a couple of weeks, but never fear; we are starting the new year off
with a bang. We have some excellent, excellent guests for you this week and
very important topics to discuss about the Internet and its role in our lives
and the role of government and regulation in controlling and/or charting the
course of this juggernaut. Joining us for the second time on the TWIT network
this week is Andrew Keen, author of his latest book, The Internet is Not the
Answer, also author of The Cult of the Amateur Digital Vertigo. He is the host
of Keen On and an entrepreneur himself, and also organizes a salon that talks —
much like we will do here today — about important tech and policy issues called
FutureCast. He's also a frequent Gillmor Gang member, and as a fairly frequent
watcher of that show, Andrew, I think that's where I most often bump into you
and hear your insights. But I'm in the middle of your book and really enjoying
it and I'm thrilled to have you back on the network this week. If you missed
him earlier on Triangulation on Monday, you should really watch that episode on-demand.
Andrew and Leo had a wonderful discussion. Great to have you back with us.
Andrew
Keen: Well, thank you,
Denise. Real honor to be here. And I'm actually the only person in the studio,
so I'm feeling a bit lonely.
Denise: Well, don't be lonely. We'll be sure to talk
to you about all kinds of things today. Also joining us — a real treat, and we
only have him for a limited amount of time — is Republican State Representative
from Montana, Daniel Zolnikov. Hello, Daniel.
Daniel
Zolnikov: Hey. How's it going?
Denise: It's going great. So wonderful to have you on
the show. Correct me if I'm wrong, but you're 27, 28 years old?
Daniel: Twenty-seven, yes.
Denise: Twenty-seven, and an elected representative in
the state of Montana and paying attention to a whole lot of tech privacy
issues. In fact, you've been the author of two privacy bills in your state, one
of which has passed, and that one related to the need for a warrant before
obtaining information from a mobile device; right?
Daniel: Exactly. Yeah, we were the first state to get
that through, and then it started going through all the other states right
afterward, so it was kind of an honor.
Denise: That's great. And you also pay a lot of
attention to the issue of data rights in general, and I want to get into that
with both of you since there's a great intersection between that topic and
Andrew's book and legislation that you may have in the offing in the future. I
mean, Andrew's book. So let's start out on the privacy front.
(The intro plays.)
Denise: Okay. I think a great way for us to start our
discussion is to talk about the relationship of data to our daily lives since
it seems to have so many tendrils and ways in which that misuse of data can
really come back to haunt people. The law that you passed in Montana is a great
example, Daniel, where data on people's phones is presumed by them to be
private and under their control; but law enforcement and others may not
necessarily see it that way. I think that we are at a really interesting time
as far as law and policy related to technology goes. I'm in the midst of
Andrew's book, as I said; and what I'm gathering from your book, Andrew, is
that you feel like people like Daniel need to be out there advocating and
convincing their fellow lawmakers that we need to be paying attention and
having more and better tailored legislation and regulation for all the
activities that private Internet companies are engaged in. Am I summing that up
properly?
Andrew: Yeah. I think — I'm a little ambivalent about
the legislation in Europe, the right to be forgotten legislation. Probably
doesn't work, and it's probably — as a first draft, it needs to be
significantly improved, made more practical. But we definitely need some sort
of legislation on the data side. It's certainly an issue that's deeply worrying
consumers. We've all been made fools of by companies like Google and Facebook;
we've all been packaged up as the product. And I do think that the government
is not the enemy here. Legislators, regulators, are the adults in the room, and
we need help from them. It doesn't mean that they come and impose solutions; it
doesn't mean that they bash technology; it doesn't mean that they undermine
innovation. But just as at the beginning of the Industrial Revolution, we needed
regulation to make this great technological event manageable and to create a
society that we wanted. The same is true of data. I think it's where — data is
where everything is really happening. Data is the key issue in this so-called
data economy, particularly when it comes to privacy. So if we don't have any
laws, then companies like Google and Facebook win because they're moving way
quicker than any politician can, and they're the ones setting the table,
defining the agenda. We need to keep up with them. And most consumers are not
comfortable with the way in which the Internet is evolving. I quote Ethan
Zimmerman in my book when he said that the free economic model, which is
essentially of creating a data economy — this was the original sin of the Internet.
And Ethan, of course, is a [inaudible] guy. He was one of the original Utopians
25 years ago. So more and more of the people who believed in the Internet are
coming out and saying, "We made a mistake when it comes to data. We made a
mistake about building an economy which is essentially dependent on selling our
data to generate the profitability of these large corporations.
Denise: So Daniel — and this is why I think we have
such an interesting juncture we're facing right now. Daniel, you're sort of a conservative
small government person by nature, but you're the person out there proposing
the kinds of laws that Andrew was just discussing because of the urgent
necessity for them. Can you give us some examples of how you think we should be
tackling the personal data problem?
Daniel: Andrew said it right: This is our data. So
from a small government, limited role in our lives standpoint, the one thing
that the government is supposed to be doing is actually saying what our —
protecting our rights. And the right of our property is a very important thing.
That's actually one of the most important ones; that was the creation of why we
had our government, to ensure we had our rights and our property. Right now,
those two go together because, the way I look at it and the way I'm trying to
put it out there, is data is your property, which then makes it a role to
ensure that this property is not being gained, is not being collected, without
anybody's consent. But it's not like that right now. I speak to a lot of my constituents
— just normal people who have normal lives. They go to the games, they have
their families, they're very busy people. And the assumption is that data
belongs to them, that it's not being collected; and then, when they — the last
two years' revelations that have come out has blown their mind. This is
supposed to be theirs, isn't it? Why is it being collected? Why is it being
seen by law enforcement and other groups without any protections? That's the
real question; that's what we're trying to do. And I'll just leave on this
note: Congress is in gridlock; it will continue to be in gridlock, and there
will be no solutions, discussions, that I believe are going to go anywhere at
the U.S. level — U.S. Senate, U.S. House. So I think states where we have a
little less — we have a lot more ability to push this type of legislation
through and get the ball rolling.
Denise: Well, that's what California has been trying
to do. We see this month coming into effect California's Online Eraser law for
minors, which has been really controversial. And some very smart people —
including Professor Eric Goldman, who we've had on this show a number of times
— think that this law is just too cumbersome and too — it's got great goals in
mind, but when you try and implement it, it's not going to work well. Have you
taken a look at that kind of law, Daniel? I should explain it a bit for our
audience. I know we've talked about it before on the show; but in case you
missed that, the way the new law works is if you are a minor in California and
something that you don't like has been posted online about you, you can request
of the company that is hosting that information that it be taken down. There
are some caveats on that. If a third party posts a photo or something of you
that you don't like, that's not covered under the law. And I think that's a
huge way that embarrassing information does get posted. But at least this is a
start to try and give minors more control over information about them. I don't
know, Daniel. I have my trepidations about this law the way that Andrew
expressed trepidations about Europe's right to be forgotten law. Do you think
that this is a step in the right direction, or would you tackle it differently?
Daniel: I definitely am concerned about the way that
they're taking this. This is going at it the exact opposite route. It's already
out there; and now they're trying to say, Well, if it's been collected and
you're under a certain age, then we can go back and you can take it back; and
if there's information about you that a third party put out there, you can get
that erased. Well, let's look at where it starts again. It starts with you,
what you put out there. Is it yours or not? Because if it's not your data, then
can it be erased? And are we now taking free speech out of the picture? If the
data's your property, then — they can't even collect it without it, then you're
going forward. Now you know who has it, what they're doing with it, and you can
take it back. But saying you can take it back but no ownership's even given,
it's — they're not going the right way with this, is what I'd say. That's why I
like to go from the limited government approach that it is just property; and
if it's your property, then they have to ask for it. Then it's yours, not, it's
out there; we're going to try to put a regulation here to stop it; we're going
to add a regulation there; but overall, we don't want to make Google too mad.
We don't want to make these — Facebook too mad, so we're not going to go to the
heart of the problem.
Denise: Daniel, are you familiar with Doc Searls and
the work he's done through Harvard? It's called Vendor Relationship Management,
VRM, which is very in line with what you're talking about, having ownership
over one's data and being in the driver's seat, if you will, as to who gets
what piece of your data and how it can be used.
Daniel: Just barely. I've been — it's very interesting
from my angle. I've been trying to cover these topics from the most responsible
way within government that does not expand it. So instead of dealing with a lot
of philosophy, I deal with a lot of people who are trying it from the policy
standpoint. That's kind of my angle I go at it.
Denise: So if we try and take this and make it into
something practical on the government level, do you think it's a good idea to
mandate that companies have sort of a property approach to data and require
permission in very specific ways before putting things to use.
Daniel: Again, I'm not trying to put anything on the
companies. So the traditional ways to say the company cannot do this, the
company can do this — I'm going on the — I guess we're talking old-school,
beginning of our country route of defining what is ours; and then, once that's
defined, there are ways for you to be part of the conversation someone's
collected. You get to decide what is, what is not — we can't — saying,
companies, you can't collect this; companies, you can't collect that — not the
best route because you're going at it the wrong angle. It also limits the
relationship that I as a consumer can have with companies. If I want to put all
my information out there and I say, go for it, that's great. But that's where
the conversation has to be had, not saying, Google, you collected all this;
we're going to now limit what you can do, how you do it, when you do it. It's —
again, we're missing the main point, I believe.
Denise: Okay. So it sounds like you think we need some
sort of constitution or bill of rights that relates to data.
Daniel: That's what I tried doing last session. And it
was a little bit bigger than that, and
I've kind of got my scope back into focus of, yeah, we need to — that's exactly
what we need to do. We need to include property within a bill — yeah, as data.
So — but let me get to another point. One thing I have been doing is, it is my
role as a legislator in politics to limit what government can and cannot do. So
I am trying to — on the route of saying, You need a search warrant for this;
you need a search warrant for that information. It's preventing the government
from basically forcing companies to do their will without the people's
knowledge. A great example is that shield law that came out that I'm working
on.
Denise: Yeah, I —
Daniel: We're trying to protect sources of the press,
right? You can interject.
Denise: Yeah, please. We know we only have limited
time with you, Daniel; and so, although the shield law — it is privacy-related
if you think about it in terms of what a journalist has to reveal when
confronted with a government request. So why don't you explain to us exactly
where you're going with the shield law in Montana.
Daniel: So right now, the shield law is limiting what
a journalist has to give with their source of the press. So if someone's a
whistle blower, they can contact you and you are likely protected. As I
understand it, there's no protections at the federal level for journalists, but
all the states have pretty good shield laws. Well, one loophole with the last
few years of my understanding of privacy issues is that if a third-party provider
like Gmail has an email between you and a whistle blower, law enforcement can't
force you to say who the leak is from, who the whistle blower is; but now they
can go to Gmail and say, Hey, we're going to ask you — We don't even need a
search warrant for this. We're just going to ask you for all of your emails and
figure out who the whistle blower is so we can go after them.
Denise: Right. And so your law would address that
problem.
Daniel: Exactly. My law says that the shield law which
protects the press also includes third-party providers that the press is using.
Denise: So in practice, would the journalists be able
to file an objection if a subpoena or a search warrant were served on Google,
say, asking for the contents of their email that would reveal that confidential
source information?
Daniel: That's exactly right. And that ties in with
another piece of legislation that enforces that we get — that search warrants
are required to collect generic emails. So — and if someone is — if there is
law enforcement asking to look at, again, your emails, you're going to receive
notification. And then, all of a sudden, you'll be knowing that they're looking
at your emails. Interestingly enough with that cell phone privacy bill that
came through last time through Montana, there was no opposition; but some
groups, I heard later, said, Well, we like to find out where people's location
is, and we don't really talk about it, but we can do that because we asked
AT&T or Verizon. And they don't want to say no; they usually give it up.
They don't even require a search warrant. So this information can be obtained
without a search warrant. So we want to put the search warrant in place, notify
the people; and then with the press law, it will also say, No, you can't get it
from — to find out who a journalist's source is as well. So we're trying to hit
it from multiple angles.
Denise: All right. Do you have anything else in the
works that we should know about?
Daniel: Oh, yeah. I've got a ton in the works.
Denise: (Laughs)
Daniel: So we've got — we're trying to protect, also,
the devices. This device will require a search warrant. I know on the East
Coast, if they say, We think you're texting, they could plug in a device and
take, basically, everything from your phone. That's a big issue. So we're
trying to protect the device, the storage of the device, which is a third-party
provider, and require search warrants for both. And then, we have one — when
the information's being transmitted, basically, GPS and other data, that transmitted
device cannot be obtained without a warrant. The last one that we're really
working on that I want to hit on is license plate scanners. Anything that can
identify an individual in a vehicle from point A to point B, we're trying to
put an outright ban on. There should be no information collected in a free
society about individuals. This is a big one that other states have done some
things on, but we're trying to do an outright ban. A few years ago, Montana
banned red light cameras, so this is the next step. I mean, Montana is kind of
an idea as much as a place of wanting to be free. So I'm trying to make it that
way and trying to get ahead of some technologies to ensure our rights aren't
being stepped on.
Denise: Yeah. It's funny; from my perspective in
California, California's always had very broad state-based privacy laws and is
a very different state, politically and sort of philosophically, than Montana
is. But it sounds like both states might be on the forefront and making models
for other states to follow on these issues that everyone is paying attention
to.
Daniel: That's exactly right. The one good thing about
Montana — and I've been to other states and talked to their legislators — we
have a citizen legislature. So we have people who have other lives outside of
politics. When an issue comes up, they don't say, Well, this can affect my
reelection; this could be $50,000 in donations. We have 170-dollar donation
limits. We represent about 10,000 people each. We can knock on the doors, talk
to people, hear what their issues are, and act on them without too much outside
pressure really trying to stop us. So with our liberty-minded views, I think
that we have a great thing going here, that a lot of interest cannot stop what
we believe is good for people.
Denise: Are you getting a lot of corporate pushback on
these kinds of laws? Because it sounds like a lot of what you're doing is law
enforcement restrictive. But certainly, if you go further down the line of
enacting laws that recognize the personal and property nature of data, you're
going to find businesses having objections or at least comment about that.
Daniel: Well, believe it or not — so just — I have a
few other bills, but the last one we'll hit on is event data recorders in
vehicles record five seconds before and after a vehicle. We had the Automobile
Manufacturers Lobby, who's in complete support of making that data belong to
you, which then — inside the bill, I think there's also a minor statement that
says this information is not meant to be used in courts — in cases against
individual users because an individual doesn't know this information is even
being collected. So with their support, we are making this information belong
to the individual. What information's collected about you in your vehicle with
event data recorders is yours. There is support; it's recognizing it and moving
forward. So that is very — it's very nice to see that. Sometimes there is
opposition; but if you kind of work well, a lot of groups are starting to go
forward with this. The issue of privacy is becoming very big, and I like the
progress I'm seeing.
Denise: Okay. This reminds me of — a couple of shows
ago, we talked about the 19 automakers that got together and put out a
statement recognizing that they were going to protect motorists' privacy with
things like event data recorders. And we were wondering on the show whether
this was — being skeptical commentators and thinkers — wondering whether this
was more a PR kind of step or whether this is a positive step to see industry
putting out statements that they're going to self-regulate and self-police. And
it sounds to me, Daniel, like you think it's very positive.
Daniel: yeah. I'm watching them literally walk the
walk. So the bill is being finalized in the next few days for that in Montana,
and hopefully it passes here; and again, like my last bill last session, it
will just fly across the states. I have to head out, though, so —
Denise: Yes.
Daniel: Thank you very much, Denise. I really enjoyed
this.
Denise: It's been a pleasure having you on the show.
We're very happy to let you go and vote on the House floor and fulfill your
legislative role.
Daniel: (Laughs)
Denise: Great work that you're doing, and thank you so
much for making the time to join us.
Daniel: Thank you.
Denise: All right. So Andrew, we've just had an
example of a lawmaker who's out there paying close attention to the kinds of
things that you discuss in your book; but I'm guessing you might think that his
approach is not quite what your approach would be; am I right?
Andrew: Well, I think, in some ways — I think he's
really a smart young man. I admire what he's doing. The one thing that strikes
me about this data issue is this idea that the data is ours. I think that's
problematic because of the business model of the Internet, which is what I
stress a lot in my book. So when Ethan Zimmerman talks about the original sin,
what he means, I think, is that we get all this technology free, and then the
Internet companies make their revenue, their money, on packaging up that data —
our data — which we self-publish or self-use to advertisers. So it's kind of
ours, but what I would prefer, personally, is a different kind of business
model where we pay for these services. So I wouldn't mind paying for Google. I
use the Google search engine, but I don't have a Google account. I don't want
to sign in to Google. I don't want Google to know how I'm using all their other
services. So Google can know about what I search for, but they don't know me
personally. They can only know my computer. And I don't have a Facebook
account. But I would be much more comfortable using the Google services, which
are excellent, or using Facebook, which
has its value — although personally I find it a little aggravating — if they
charge for their services. So if Google had a package, a 10-dollar or 15-dollar
a month package, for all their services — YouTube, Gmail, the search,
everything else they're adding in, artificial intelligence and social
networking — and part of that guaranteed my absolute privacy, I'd be much more
comfortable using it. So I think, rather than arguing that it's our data when
it isn't really because of the terms of service that's in some of these
companies, because we get this stuff for free, it isn't really our data. The terms
of service are so complicated, it's so hard to actually figure out whose data
it actually is. I mean, who last read Facebook's terms of service? To read it
requires to have a law degree. You may have a law degree; some of the people on
this show do; I don't. I'm not going to spend —
Denise: Yes.
Andrew: I'm not going to hire a lawyer to read these
things. So when I go into a store and I buy something, I know that thing is
mine because I exchange cash for it. So I think it's that fundamentally simple
economic exchange that's missing from the Internet economy. So I would prefer —
law is important, and certainly legislators are important; and I'm sympathetic
to the idea of kids being able to reinvent themselves. I think that's a really
important thing that California seem to be pioneering. But I think that behind
all these legal issues lay some fundamental economic ones that we need to sort
out.
Denise: Well, the fundamental economic issue around
the data that's being collected by Google and Facebook and others is oriented
toward advertising, right? If there were no need to advertise to their users,
Google and Facebook would not be motivated to collect this data; correct?
Andrew: Yeah. I mean, I use Apple email, .me.
Denise: Right.
Andrew: Now, Apple — I'm not claiming Apple; I'm sure
that your chatroom would explode with people saying I'm pro-Apple. I'm not an
Apple — what is it? The — what — fanboy or anything like that. I understand
that Apple has many problems of its own; but I trust Apple more than I trust
Google because Apple's business model is based on selling things. Apple is not
a big data company, whereas Google is. So I think that's a very important thing
to bear in mind. And more and more — I mean, Google in particular — Gmail is a
really, really creepy service. I've had so many people say to me, people who
aren't necessarily watching a show like this, who aren't as sophisticated as
most of us on terms of service or the way this economy works; and they don't
understand why the ads on Gmail often seem to replicate their own interests. It
doesn't mean that there's some evil person at Google reading all their emails,
but it does mean that it doesn't guarantee a kind of privacy. And I think
that's the fundamental problem with this economy.
Denise: Yeah, that's an excellent point. And we're
seeing, in other companies where they have a free service and a paid service,
the paid service actually gaining traction because people don't want to be
advertised to. If you look at Spotify or Pandora or — the music world seems to
be leading on that right now, where if you want to drop out the ads, you pay
your $10 a month. Now, I do fear going toward a world where the $10 a month
that everyone is charging you eats up all your disposable income; but certainly
it's a good tradeoff.
Andrew: Denise, $10 a month. I mean, you just go into
a Starbucks or a Pete's, and you can spend that on a couple of cups of coffee.
I don't think that's a lot a money. $10 a month for Spotify, where you have
access to basically all the music ever recorded in the world — that's the best
deal in history. In fact, the problem with Spotify is they don't charge enough,
which is why Spotify isn't able to support the music industry. It's why
musicians are very unhappy with Spotify because they're not generating the
revenue to pay musicians properly. It's also a problem with the greedy labels.
But absolutely. Why should stuff be free? Why should stuff be free on the
Internet when it's not free in the world? When was the last time you went into
a restaurant and they gave you a free meal and say, Well, we need all your
data. We need to know where you're going next. We need to put a device in your
car or in your shoe to follow you around.
Denise: Right.
Andrew: We do it in every other sector of the economy;
and I just think Ethan Zimmerman is absolutely right. He summarized the
problem; it's the original sin. It's like this Christian mythology. And out of
that original sin we have all the rest of the evils that now seem to be really
corrupting the Internet. It doesn't mean the Internet's bad. It doesn't mean
the Internet isn't necessarily the answer. I hope it is; it has to be. It's the
digital platform for the twenty-first century. But at the moment, it's just not
working.
Denise: Well, back to the point of how the $10 a month
all add up, a big point in your book is the problem of the hollowing out of the
middle class, that certain people are, if they're able to avoid things like
Facebook, they're probably fairly wealthy or well-to-do and don't need to be
using it themselves as a marketing platform. But it does seem like, if you're
going to make the free services now that improve people's lives in various ways
paid services that protect privacy when you're paying, that seems to aggravate
the same problem that you identify, doesn't it?
Andrew: Yeah, but Denise, $10 a month isn't a lot of
money. Spending those $10 a month is not going to distinguish someone from
being in the middle class or not. People are in the middle class if they have
good, secure jobs. People are in the middle class if they have professions that
support them. With or without the 10, the 50, the 10, the $20 they spend on a
Facebook or a Google account is really not the issue. But you're right; I do —
and cable; we all spend a lot of money on cable. I'm not a great friend of
cable; I think it's a scam. I wish that there was an @ la carte system. I spend
$120 on cable every month just so that I can watch the English football. But
because I love English football, I do that. But I still think that that
business model is flawed, and I wish that they would go @ la carte and I could
just buy the English soccer. So I'm not idealizing the old system; I'm not
idealizing the paid system. Cable companies, I think, are ripping us off, and
I'm in favor of reforming that. But more broadly, in terms of my book, what I
argue is that the Internet — the digital economy itself, which promised
equality of opportunity, it promised us that we'd all have jobs and we'd have
this — Chris Anderson talked about this — longtail, [inaudible], everyone would
be rewarded for their labor. Everyone would have the same opportunity. The
Internet is part of the problem now. It doesn't mean it's the cause of
inequality. Even if Berners-Lee hadn't invented the web or JCR Licklider hadn't
invented sort of human/computer symbiosis, we'd still have inequality, we'd
still have Wall Street. But it's part of the problem; it's compounding the
inequality between a tiny elite, often of the Silicon Valley mega-rich, the
entrepreneurs and [inaudible], and everyone else. We're seeing the hollowing
out of the middle class. We're seeing the fact that there are fewer and fewer
jobs. In my book, I have one chapter on Kodak, which employed 140,000 people in
Rochester and guaranteed a wonderfully rich civic life and gave job security
for generation after generation of people; and then Instagram. Now, comparing
Instagram and Kodak aren't exact; but in a sense we had the replacement of what
I call the Kodak moment with the Instagram moment. Instagram employed 15 people
and sold for a billion dollars to Facebook. Whatsapp sold for 22 billion and
employed 35 people. So we're not seeing the jobs. The digital economy isn't
creating the opportunity for ordinary people that are watching this, like you
and I, that it was promised to; and that's a fundamental problem.
Denise: Okay. I mean, I understand what you're saying
about the loss of jobs and the different kinds of companies; but how do you
respond to a platform like Etsy or eBay or even parts of Amazon where, under
any of those platforms, people who perhaps might be paying high rents for a
local boutique or have no opportunity to reach a broad audience for their goods
or services can do so?
Andrew: I accept that, and I think that's a fair
argument. What I would say is that the jury is still out on Etsy. I think Etsy
might be the answer to a lot of these problems. To be honest, I don't know that
much about the Etsy business model or the Etsy entrepreneurs; but what I would
say, more broadly — and this is the problem — is that the new monopolies are
the platforms. So okay. You've got Uber. Uber gives a kind of opportunity for
anyone to drive a cab. They lend you the money; although, judging from a lot of
Uber drivers, they rip off the drivers. But what is Uber? Uber is really just a
massive new monopoly. In the old world, you had tens of thousands of small
entrepreneurs running cab companies that provided millions of jobs and many
small businesses — you know, people who own five or six cabs. Today, Uber is a
massive play financed by Silicon Valley and Wall Street, which are increasingly
indistinguishable. They've raised — I don't know — $10 billion; they're valued
at 40 billion. And you're going to have a dominant, monopolistic platform. And
what's Uber already doing with that monopoly? Do we want an Uber monopoly
where, when it rains, the prices go up fivefold? Do we want an Uber monopoly
where they're not checking the background of the drivers and some of the
drivers are sex offenders who are raping and killing their passengers? So the
issue in the future is the problem of monopoly platforms. In a sense, Google
and Facebook are Monopoly platforms. Look at YouTube. YouTube is essentially a
video monopoly platform now. They control most of the video online. And what
are they doing? Jason Calacanis, who's — he's hardly a reactionary; he's hardly
an anti-tech guy; but he's the one who said that YouTube is a feudal
organization. He refused to work with them because they take 40 percent
up-front of the revenue; but they don't really make much of an investment. So
what we're seeing — are these platforms behaving like the old feudal monopolies?
And that doesn't mean it can't work, and maybe Etsy is a solution. And you're
right: Etsy offers small manufacturers, creative people, an opportunity to sell
their stuff; so does eBay. But the problem becomes one of these platform
monopolists who are increasingly exploitative and, given the context of this
show, need regulation. It doesn't mean we get rid of them; but we need laws to
make sure that they don't price gouges. We need protection as consumers against
these new monopolies.
Denise: All right. Well, I think we will inject our
first mandatory continuing legal education pass phrase into the show, and
that's going to be "platform monopolist." Andrew, we put these words
into the show — like Groucho Marx's old "secret woids" — in the show
in case people are listening for continuing legal or other professional
education credit. Some of our listeners do that, and some of the oversight
bodies that control monitoring and compliance with that credit like to know
that they've actually listened or watched. So we put these secret phrases in;
our first one is "platform monopolist." And I think we'll also take a
break before we jump in and talk after the break about exactly what you were
just mentioning, Andrew: what sort
of regulations are necessary, given the kinds of businesses we're seeing grow
up on the web and the adverse impact of some of those businesses.
We're going to take a break and thank one of
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All right. We've been talking about the various
problems that legislators may be able to solve. Let's look at legislation and
policy and talk about how to solve some of those problems.
(The intro plays.)
Denise: So Andrew, in your book, I get — I'm not done
with it yet; I'm trying to read it slowly and savor it, so I haven't quite
gotten to the punchline at the end. But the impression I'm coming away with is,
you think that government has been far too hands-off in considering some of the
issues we've been discussing.
Andrew: Well, yeah. I think government's slow;
government's inefficient. Again, most of your viewers don't need to be told
that. We have two speeds: we have Silicon Valley speed of these companies
moving so fast, changing the world; and governments behaving like tortoises,
barely able to move. So government have a lot of problems of their own. I think
one of the biggest problems, actually, in America is attracting really smart
people into government. In America, smart people just don't go into government; they go into private
companies. The smart people come out to Silicon Valley; they go into Wall
Street. In Europe, it's slightly different. Smarter people go into government.
I think that's why people trust government more in Europe than they do in the
U.S. So that's a cultural issue, and certainly the Internet's not going to
solve that. But I do think we've come to the point now where a lot of these
Internet issues are radically affecting society. We know, at the beginning, we
had the issue of piracy, and that was a big issue in terms of its impact on the
music industry. I took a rather unpopular position on that, I think, in terms
of most of your viewers, even with Leo. But at the same time, I think intellectual
property of the creative class is important in the same way as consumers
consider their own data to be their property, and that should be respected.
However, saying all that, I think that — I just read something from my friend
Larry Downes — he published it in Forbes — about the way in which — from CES —
about all these new revolutionary technologies that are changing every aspect
of our lives, from automotive to the Internet of things to energy to education
to healthcare. And as we have all this new technology, as we have technology
that records our health data, as our cars are full of all these devices that
track wherever we go, as everything we wear, our pavements, our walls, are full
of sensors — we do need government to step in and say enough is enough. We need
to know where they're going to draw a boundary in terms of our privacy where we
are not going to be exploited in terms of how we're watched and how our ads are
served up. I mean, if Google had their way, for example, we would go from a self-driving
car to a home controlled by NEST, and they would know so much about us. I mean,
ten years ago, Eric Schmidt already half-joked in his inimitable way as only
Eric Schmidt can do. He said, "Well, we're going to know more about you
than you know yourself"; and there was that kind of evil laugh. But he
meant it seriously. And that was ten years, or five or ten years ago. That was
when I was writing Cult of the Amateur. That was before NEST; that was before
self-driving car; that was before all these acquisitions Google are making in
artificial intelligence. So there is a need for government to get involved, to
stand up to these big data companies, because otherwise, government's
irrelevant. What's the point of government if it doesn't protect us?
Denise: Right. But when government gets involved, it
so frequently gets it wrong. We constantly see laws that are written without
language that accommodates changes in the future; we see laws that ignore
things — like the California erasure law that we were discussing — that ignores
the entire problem of the third party posting about the minor and there being
no recourse in that situation. Or we see — and we were talking about Europe's
right to be forgotten stance, where it's either impinging on other important values
like the need for a historical record or accurate information gathering, or an
incredibly burdensome task placed on, in this case, Google and other search
companies, or it's both. So although I tend to agree with you, Andrew, that we
need government to be involved, we also need government to be involved
intelligently. And I love that we have this show where we can get together and
talk about how that might happen. (Laughs) So let me ask you a specific
question along those lines.
Andrew: Can I just respond to what you're saying?
Denise: Yeah, absolutely.
Andrew: Well, of course you're right, Denise. I mean,
that's obvious; government needs to respond properly.
Denise: Yeah.
Andrew: I spent yesterday at an event interviewing
Jessica Rosenworcel, one of the FCC commissioners.
Denise: Yes.
Andrew: And she's this incredibly smart, switched-on
person. She's one of the few Washington legislators who comes to Silicon
Valley, who's building a bridge between us — working for us, we're, I think,
more dynamic than they are; in many ways, we get it more than they do — and
them. So of course, you're absolutely right: government needs to get it right;
and government, at the moment, isn't. But that is not an argument for saying
that we shouldn't involve government. If anything, that's an argument that says
we need to educate government; we need to rely, to trust them; we need to help
them; and smart people watching this should consider going into government.
It's not just the app economy. People watching this need to remember it's only
one in a hundred thousand of the app start-ups that strike it rich. Government
is just as noble a profession as being an entrepreneur. But saying that — I
mean, I don't know if I answered the question you're about to answer.
Denise: (Laughs)
Andrew: But of course we need government to be smart.
Denise: Yes.
Andrew: And at the moment, you're right: government
isn't very smart. It's slow; it's archaic; it's stupid; it's reactionary.
Denise: Right. And it's actually so encouraging to see
Daniel and other young smart people like him making that choice.
Andrew: Have you had Jessica on the show?
Denise: No, have not had Jessica on the show.
Andrew: You should definitely get her; she's
fantastic.
Denise: Have certainly — yes.
Andrew: She's young, she's smart, she's interested,
she's switched on; and the more people we get like Jessica and Daniel, I think
the better off we'll be. But the people who I think are wrong are people like
Travis Kalanick and Peter Thiel who seem to be intrinsically against
government, who by definition, as hard-core libertarians, believe that
government is the enemy. That's wrong; that's dangerous thinking.
Denise: Yep, I completely agree with you. So let's —
even though neither you nor I, Andrew, is a lawmaker, let's consider the
problem we were talking about before we took a break: the motivation for
companies to gather everything about us, from our self-driving car to our —
what we're doing at home via NEST to all our activities online. And one
solution that we were batting about is to take these services from free to
paid. But that's clearly a business decision. I don't think you would argue,
would you, that we should have lawmakers step in and say, Thou shalt not offer
free services.
Andrew: Absolutely. No, I couldn't agree more.
Denise: Yeah.
Andrew: I don't want to ban free services, but
consumers have to wake up to the reality of free, and that's why I write my
books; that's why other people like [inaudible], Nick Carr, Sherry Turkle —
what we're all warning about. Ethan Zimmerman — more and more — Fred Wilson —
all these people are beginning to wake people up to this stuff. Yeah. So no, I
don't want laws banning free services; but what I would like, I think, are laws
that force these companies to be clearer with consumers. So Facebook in
particular seems, to me, a company that is so skilled in slipperyness, so
skilled in not really telling us the truth about what they do with our data.
And companies like Facebook should be forced, I think, to issue very simple
terms of service, terms of service that anyone could understand. This is okay;
our stuff's for free; and this is what we're going to do with your data. So I
think these companies on the law need to be much more clearly accountable for
what they do with our stuff, which is the only way to wake us up. We're
responsible for reading those terms of service. Consumers have got lazy, too.
We have a degree of responsibility. We can't just rely on lawmakers; that's a
problem, too. If we rely on lawmakers, we'll end up in a kind of Soviet-style
bureaucracy. That's even worse than the libertarian stuff from Silicon Valley.
We need a balance between the two.
Denise: I've been struggling throughout the show to
remember the name — and maybe you remember, Andrew, or the chatroom will — of
the computer that was on the market for a while over a decade ago. It's
business model was extraordinarily low-cost; it was 100 or $200; and at the
time, you really couldn't touch a full-blown PC for that amount of money. But
it was completely ad-supported, and all your browsing was surrounded by ads,
and —
Andrew: Yeah.
Denise: Yes, People PC. That was it. And the death of
People PC — it did not succeed; I think people were — did not like that model —
is encouraging to me, that the market will recognize when they're being turned
into a product at some level and fight back against it. As you said, your book
and the others speaking out about these kinds of problems are very helpful
along these lines. I wonder, too —
Andrew: What I would say —
Denise: Go ahead.
Andrew: What I would respond to that is — and you're
right; I agree with you — is, I think consumers have a very different sense of
hardware and software. I think we've — we still are used to paying for
hardware; so that's why we're suspicious of those sorts of things. So most of
us — I don't know. Would you drive around in a car that had a huge ad for
Airbnb or Uber in exchange for a significantly lower price? Some consumers
might be tempted to that; but others would be very wary. It's like those — not
the Gatorade cars. What's that power drink? The drink that —
Denise: Don't know.
Andrew: Red Bull.
Denise: Red Bull.
Andrew: You see these Red Bull minis driving around
that are designed like Red Bull cans. Would you do that? Would you sit in a Red
Bull car for free and become an advertisement for Red Bull? I think the
problem, again, coming back to the Internet, is we've become so accustomed to
free software. We don't think we should pay for software. Somehow, Software's
free; but it shouldn't be. It should be — it requires programmers to build it.
It's just as real as hardware. And I think, once we get used to paying for
software, we solve a lot of the problem. So I think it may be sort of a
consciousness on the part of consumers that software should be free, whereas
hardware isn't.
Denise: Well, one — as we're talking about consumers
becoming more savvy and more demanding of the companies collecting data about
them, a really interesting article at FierceBigData.com that I have in our
discussion points for this week highlights a [inaudible] study that talks about
how consumers' attitudes toward customer service are changing based on their
awareness that they are being monitored and that consumers, as a result, are
becoming more demanding. It's becoming harder for companies to deliver
satisfactory customer service because — and I'll read you the quote here.
"The greater point is the shift of consumer attitude. They now expect a
great deal more because they assume you use big data, whether you do or not,
and therefore know all about who they are and what they want whether or not you
actually do. Any perceived failure to deliver accurately on each and every
occasion will result in far harsher judgments on brands than have previously
occurred and probably a harsh rash of social media posts, too, which means such
judgments will rapidly spread." So I guess companies, if they're not going
to offend people through their gathering of data, they're going to enrage them
by their inadequate use of it, which also might help solve the problem; don't
you think, Andrew?
Andrew: Yeah. I mean, I think what's happening which
is kind of interesting is we're having a more and more empowered consumer. So
Uber is fascinating in that sense, where the drivers are ranked by the
customer; and so that sort of, in some ways — and then also, the — but at the
same time, in a peculiar way, the drivers are also ranking the consumer so that
some consumers, if you're rude or you don't tip, then you don't get picked up.
So the whole relationship between the consumer and the company is changing
dramatically. It's turned on its head in all sorts of weird ways. People like J
Rosen said that the audience and the author become the same thing; I think
that's a rather trivial way of thinking about it. I think things have sort of
been turned on their head, and what we have in the Internet is a cult of the
consumer, the idea the consumer is always right. Jeff Bezos has really peddled
this more than anyone. But what it's resulted in are companies like Amazon that
have great service, a great product, but also very poor working conditions.
They exploit their workers; they behave in a very bullying way towards
publishers. So what we have is — the changing role of the consumer may also
spark the need for new kinds of laws, a new way of thinking. And I'm not a
legal person, so I always think culture, politics, social stuff comes before
the law. I think that that shapes it rather than the law shaping the other
stuff. You, as a law person, might think the other way. So I always think the
law is the last piece of the puzzle; you probably think it may often be the
first piece.
Denise: I think — actually, I agree with you that it
should be the last piece and respond to the morays and needs of society at the
time. There's danger in that, though, in that when you see lawmakers rushing in
to serve some popular kind of need, simply as a way to curry favor with
constituents and get votes. Oftentimes, you can see laws being made clumsily in
that kind of context. But ideally, I think laws should develop from what we've
identified as problems that aren't being dealt with privately. And I think
you've just identified a whole area where there probably is the need for
lawmakers to look at, and intelligently try and confront, what on earth do we
do with this new order of business like Uber, like web companies that have been
lightly regulated and have that sort of historical context as far as lawmakers
go. What do we do with them vis avis the problems that we're seeing? You write
a lot about Uber in your book. I'm curious how you think that lawmakers and
regulators should tackle that problem.
Andrew: Well, they are tackling it, some better than
others. They are — I don't believe that Uber should be regulated out of existence.
I think it's an interesting company, and I admire them for executing on an
idea. But it’s a catastrophe. I
don’t think you could continue it in its current form. I wouldn’t put 40
billion dollars into a company – I wouldn’t invest in a company that is
supposedly worth 40 billion dollars that has become the bad boy of every
municipality around the world. So what we need I think, even before the law is
Silicon Valley companies like Uber to kind of grow up and understand that they
need to work with local authorities; that they need to be able to compromise.
That the idea of creative destruction which may be fine in theory and practice
results in many people losing their jobs and results also all sorts of problems
in the market place. It needs compromise. It’s not everyone at Silicon Valley…
Google in a funny way acknowledges the importance of the law. Google spends
more money on lobbying in Washington DC than all the companies put together;
than ATT and Verizon, they spend more than General Electric. I think they’re
the largest. They spend more money than any company in Washington DC. So Google
understands the importance of it. I think the important case was the Microsoft
case. Bill Gates swaggered into DC after when Microsoft was under investigation
and says “we don’t care about you; we know more than you and we don’t want to
spend any money, we don’t take this seriously and of course eventually the
political pushback was that they crippled his company which was a good thing
because without that we wouldn’t have had Google. Today Google is much cleverer
in how it manages to kind of manipulate Washington DC but the next Google won’t
come I think unless Google itself is controlled. It doesn’t mean Google
necessarily has to be split up but it does mean that it is increasingly a
dangerous monopolist that needs to be managed if we are to benefit the
innovation economy.
Denise: So is the next Google the video company that gives a
fair share of the revenue to the creator? Is it the search company that allows
freemium free kind of model and allows people to pay for a more private
browsing experience? What do you think the next Google is?
Andrew: Denise, if I knew the next Google I wouldn’t be here
and I certainly wouldn’t tell you. The next Google will be something that none
of us expect because it’s unimaginable. If we’d been sitting here in 1998 and
you had said to me; “what’s the next Microsoft?” the last thing you’d have
thought of was a search company. We thought in 1998 that search was dead and
finished. We thought that all these other companies and Yahoo had sort of
solved the whole thing. So who knows what the next Google is. But there will be
another Google and we need to make sure legally that we provide the kind of
equality of opportunity. I think that the network neutrality issue is kind of
moot. I don’t think that’s the issue. Monopolists like Google and perhaps
Amazon are much more dangerous when it comes to stymieing innovation than the
network neutrality issue. That’s obviously a live wire for a lot of your
audience. The next Google will probably…Google is trying to be the next Google
by rolling up all these artificial intelligence companies. Google is trying to
be the next Google with its self-driving car initiatives; with its wearable
initiatives in Google Glass. I somehow don’t think Google can become the next
Google. The next Google will be something quite unexpected. I mean what do you
think?
Denise: I think you and I both remember back to 1998 and we
were both using the internet at it existed then and remember the breath of fresh
air that came blowing through when Google came on the scene and all of a sudden
you weren’t confined to Exite and AltaVista and Yahoo and all the blinking
lights and the portals and all the marketing that was happening to you in the
search context. Google swept all of that away and made it very clean and told
us they were not going to be evil. They delivered a superior search product as
well kind of incidentally. It was really the experience of not being advertised
to that cemented Google’s control of the market. Don’t you agree?
Andrew: Yes, which is particularly ironic given that Google is
now the largest advertising company in the whole world. Whatever it is – 500
billion – 600 billion dollar value evaluation is 90% based on advertising. So
yes, Google was brilliant and it’s a wonderful product and in many ways they
deserve all the success they’ve had. I think you may be right; I think the next
Google may be someone that cracks this privacy danger issue. It won’t be done
by some sort of non-profit, it won’t be done with open source, and it won’t be
done with the way in which some non-profit idealists think that we can create a
shared internet. It may be done by someone who completely reinvents the whole
idea of data and the successful business models on the internet. But maybe
you’re right, hopefully when we’re here talking in 10 or 15 years we’ll go back
and go “oh do you remember in 2015 about how creeped out we were with Facebook,
how suspicious we were of Google and then this company came along and they
solved the whole thing”. Maybe there are some entrepreneurs out there who will
figure this thing out. It’s a great challenge of our age; how do you square the
circle, how do you create a company that protects our data in a big data
economy? In an economy where everything we do online is watched whether we like
it or not. It’s a fundamental challenge. If it was easy we’d all be doing it.
It’s going to require a couple of geniuses like Sergey and Larry to do this
thing; maybe geniuses technically but also in business terms.
Denise: I do think circling back to a point you made earlier
that it is going to require some governmental control that requires companies
to be very clear.
Andrew: It goes back to the Anti-trust stuff. If you hadn’t
had the government anti-trust case against Microsoft, Microsoft would have
crushed Google in the same way as they essentially crushed Netscape and in the
same way they crushed so many innovative companies. So perhaps the government
legislation (whether it’s on data collection or on anti-trust issues) will be
the necessary trigger that will enable the next Google. I think that’s the way
to think about government because we shouldn’t think about government as being
anti the market, anti-innovation, anti-entrepreneurs. I think what the
government did with Microsoft was great. It was the great trigger that enabled
the wave of innovation and we need the same kind of brave government – go back
to the Microsoft case and look how government was the one institution able to
stand up to Microsoft. No one else could do it, they destroyed everyone else.
Bill Gates was the ultimate bully, now he’s a decent guy. Google I don’t think
is as much as a bully as Microsoft but they’re even more powerful, even more
ubiquitous given their role particularly in search so I think it’s a really
interesting idea that government has got to seize the horns and at the moment…
look at Obama, look at the administration, look how close they are to Google.
The new CTO is an x Google person. It seems that everyone associated with
Obama’s tech policy is an x Google person or intimately bound up with Facebook
or some of these other leading technology companies. So I hope in the next
election that we’re going to have a sweeping out of all this Google control of
Washington DC and someone either on the left or the right will come along and
say these are big issues. These aren’t marginal issues anymore. Make tech
policy, privacy, the big data economy, central in the election. I talked to
Jessica Rosenworcel about this last night and I asked her if in the next
election these issues are going to be central and she thinks they well may be.
If not this election then the election after; we were the geeks who argue about
this stuff and no one else seemed to care but I wonder whether there will be;
Elizabeth Warren for example; whether she could pick some of this stuff up or
some more coherent responsible republican who could make these issues more
central in their campaign. I hope so and I hope it becomes an issue that they
debate because it really matters. It matters more than North Korea; it matters
more than Russia for most of us. It’s so important.
Denise: When you were speaking with Jessica Rosenworcel did
you also talk about the net neutrality issue? They’re coming up for a vote on
that.
Andrew: Yes, as you can imagine it’s not her favorite subject.
She, as only Jessica can do, charmingly sidestepped it.
Denise: So you didn’t get anything out of her?
Andrew: No, nothing and as usual she doesn’t like talking
about it and she’s made that clear. It’s too sensitive for her and it’s such an
incredibly sensitive issue. What she did say was that she was looking forward
to seeing Wheeler’s comments so she’s looking forward to seeing the staff and
she eagerly awaits it; so fair enough.
Denise: Fair enough. You mentioned a moment ago that you don’t
think it’s quite the hot button issue – well obviously it’s a hot button issue
– but seminal issue that the controversy around it would suggest?
Andrew: Well I think it’s been cleverly – and I’m sure that
the chatroom now is going to erupt in anger against me but I think it has
become; it’s an industry issue that has been oversimplified cleverly. Again I
don’t mean to pick on Google but Google is financing a lot of these network
neutrality organizations and it has been presented as a conflict between the
large carriers and the people. As if the cable companies; Comcast, ATT and
Verizon, these companies want to destroy the internet, they want to destroy and
create a 2 tier internet and they’re exploiting simple ordinary internet users.
The truth is in my view at least that the network neutrality debate is a fight
between large corporations about what you can and can’t charge. It’s a fight
between the Netflixes and the YouTubes of the world versus the carriers and I
don’t think there are any good or bad dogs in it. It’s a business to blame
which has been cleverly transformed by the publicists of internet companies
into a conflict between people and corporations. But it’s actually a conflict
between large, well-financed corporations with massive PR companies and
advertising agencies and it’s very, very, complicated and it has been so
trivialized by people as to turn it into this hot button emotional issue where
evil corporations are destroying the internet. They’re breaking it and they
want to ruin it for all of us which to me is absolutely absurd.
Denise: I agree with you that it is a far more complex and
nuanced…
Andrew: And I personally…it’s probably a terrible thing to say
but I don’t have a problem with a 2-tiered internet. I don’t have a problem.
Just as when I get on an airplane there is a business class and there is
economy. You get into business class if you pay for the seats. I don’t have a
problem with a 2-tiered internet as long as you’re not allowed to slow down; as
long as you’re not allowed to ruin economy class; as long as the so called slow
lane can’t be destroyed. I think companies should if they want be able to pay
for added services. It’s such a complex issue. They already can with companies
like Yakima, so to me again I think the issue is whether a Comcast charges
Netflix or YouTube to travel on their network. And given both the ubiquity of
video and the demands of video I think those are legitimate issues. You’re
sucking up the entire network. Is there an issue about having to pay extra?
That’s not going to slow down the guy blogging or showing a video on Youtube.
But the conflict say between a YouTube or a Netflix and the carriers is I think
a legitimate issue.
Denise: Yes, I agree. I think we need to have some room for
interesting business models to arise and if they get out of control or
anti-competitive a vehicle for knocking them back down again…
Andrew: I do think that it’s really the responsibility of
journalists like you, of media people to remind people about the complexity of
this issue. You know with the SOPA Hipaa thing… it became almost like a witch
hunt. It’s very dangerous. It sets precedence which I think is really bad for a
mob like mentality and culture online.
Denise: Right but particularly given then points in your book
about the continuing polarization of economic classes in the country – the last
thing we would want to do is to make it impossible for the next Google, the
competitive platform that is going to offer a better deal for creators – for
them not to be able to offer their service because of the deals that the
pseudo-monopoly and Google has made.
Andrew: You’re absolutely right but then again they’re the
ones that need protection, not Netflix and not YouTube. Why is everyone talking
about the people’s internet and protecting Netflix which is a great company but
very well financed company or YouTube or Spotify. These are well financed
companies with billion – huge amounts of money poured in. They’re not on the
side of the people. They are just large corporations.
Denise: Alright well we’ve had so many great things to discuss
and we have more to come. I’m going to take our second advertising break for
the show and its right about lunch time here on the West Coast so it’s a good
time to talk about Blue Apron. We’ve been telling you about Blue Apron on the
show in the recent past and I continue to have great experiences with the
company and their food. If you’re not familiar with it, it is a company that
will send you all the ingredients to cook a fresh delicious meal. In fact 3 of
them, I think you can tailor it down to a smaller size than that perhaps but
the weekly box that they send is typically 3 meals and they just do an
incredible job of putting together fresh ingredients, locally sourced to where
you are and putting them together in such a creative way; giving you the instructions
that you can really cook like a gourmet in ways that you might not have thought
about. It’s easy, fun and health conscious. Whether you’re a gourmet chef who’s
just in a hurry or someone who just aspires to more cooking talent than you
might actually have, it’s wonderful. It’s a great alternative to ordering out
which gets expensive and gets unhealthy really fast too and you just don’t know
that much about the food you’re buying in your grocery store. It may have been
sitting there for a while, or how far it’s had to travel. Everything that comes
to you via Blue Apron (and I’ve had several great experiences with them now) is
fresh, delicious and they’re so creative. Here’s what I did over the holidays.
One thing you can do is you can tailor where your deliveries come. So over the
holidays I was travelling in Northern California, I was with my mother right
after Christmas. Christmas week she had gotten their weekly delivery of items.
This is really great too because when’s the last time you want to be in the
grocery store right before the holidays – Christmas or New Year’s. During the
holiday week I really liked how they packaged up their weekly 3 meals as
something that could have become your Christmas dinner and they explained
exactly how you would put it all together and make it that way. My mother
didn’t do that. She did I think 1 of the dishes for her main Christmas dinner
and she had a bunch of homemade pasta and other things she wanted to do so she
just did their roast beef dish. So we had left to make when I was up there her
chopped chicken and Brussel sprout salad. Now that doesn’t sound all that
exciting but let me tell you that the way this was put together and the prep
instructions came this was one of the most phenomenal meals I’ve ever
made. First of all I would not have
though off the top of my head to chop up raw Brussel sprouts and put them in a
salad that was otherwise escarole lettuce. But those gave it such a nice tang
and snap so that was a great point. Then the other really cool thing they did
in the prep instructions was after you’d grilled the chicken they had you
de-glaze the pan and save all the pan drippings and then add those to a nice
sherry vinaigrette for the dressing and then finally there were 2 shallots
included with this meal. 1 of them got diced up and put in that sherry
vinaigrette, the other one you saved until the end and you cut it as rings and
drenched them in flour and fried them. So there were these wonderful crispy
shallot rings on top of the salad which also had pecan which you roasted by yourself
in the pan and also currants which gave it a really nice sweet counterpart to
all the tangy smokiness of the chicken. It was just awesome. This was really a
great meal. Every one of their meals is only 9.99 per person. You get a
refrigerated box that comes right to your door. You can control when it comes,
how much of the food you want. The meals too are only 500-700 calories per
serving. You’d never know it by how great they taste. They’re going to work
around your schedule, your dietary preferences, if you’re not a shell fish or a
fish person you can throw those things out. If you’re all vegetarian or if
you’re vegan they accommodate you too. They really have some great offerings.
Here in our copy they talk about pulled chicken tacos with jicama and avocado
salad or here’s another Brussel sprout salad. This one is warm with pickled
raisons, shaved parmesan freekeh. I’ve no idea what freekeh is. That is unique.
There are frequently things in the dishes that you may not have heard of and
you just kind of raise your eyebrows and go what? But they come and you’re
tried something new and it winds up being phenomenal. I know that next week’s
menu consists of whole wheat linguini with kale, red walnuts and pecorino cheese.
That’s one of the meals, the next one is chicken mulligatawny soup and then the
final one is a Mexican style quote unquote rice and beef casserole. They put
the rice in quotes because I think you make it with quinoa. So it’s just really
great food. I definitely encourage you to check it out. You can do that as a
listener of this show absolutely free. You’re going to get 2 free meals with no
obligation at all to keep going so you might as well just try it.
Blueapron.com/twit; you’re going to get 2 meals for free when you go to that
site. Thank you so much Blue Apron for the delicious meals over the holidays
and for your support of this week in law. Alright Andrew, let’s get back to talking about the important law and
policy issues facing the internet. As far as net neutrality goes I think we’re
basically on the same page. It’s a complicated issues and I’m very happy that
the commissioner Rosenworcel is thinking about these issues because she’s as you
were mentioning one of the smart people at the FCC. I think we should also talk
about wearables before we go ahead and end the show. You were already bringing
up the various ways that companies are knowing things about us whether they’re
controlling the thermostat in your home or they know exactly where you’ve gone
in your car and how fast you’ve gone there. If we’re all wearing things around
that monitor all the rest of our activities that sort of closes the circle as
Dave Eggers might say, wouldn’t it.
Andrew: Yes, and I think one of the things we should learn
from the Sony hack story recently is that data is never secure. I spent some
time with Leander Kahney. Do you know him? He’s the editor of Cult of Mac. I
interviewed him at CES this week and we were talking about Apple and the next
big thing and I said like everybody else I’m not an Apple expert and I said
Apple needs the next big thing. They’ve been riding on the iPhone coattails for
too long. He said that the watch is going to be really spectacular. I said yeah
why do we need another watch? I don’t need that, I don’t wear a watch. He said
that the Apple watch will be able to monitor everything about you. Apple just
as any company they are the ones who really invent the future and make things
real just as they made the music revolution real with the iPod they made the
telephone revolution real with the iPhone. I think that they may make the next
stage of the revolution real with the iWatch. If you like we’ve gone from this
weird arrangement where computers used to be – mainframe computers used to be
in someone else’s building and then we were able to import desktop computers
into our own homes, then we got laptops that we could take around with us. Then
we got smart phones that we could put in our pockets and now we’re putting
these things on our wrists. It’s becoming closer and closer to us and those
devices are becoming more and more intimate. This device that we’re going to
put on our wrist will know everything about us. It will be able to monitor our
heart rate, it will eventually be able to explore our DNA and know who we are
and where our origins are. And again coming back to the subject of this show
it’s going to require massively thoughtful legislatress to know where consumer
rights lay. We know again coming back to the Sony hack; we know data isn’t
secure. It’s never going to be secure in this economy. We know that there are
always going to be hackers out there. Maybe there are some hackers in the
audience who are always 1 step ahead and who are figuring out how to break into
these systems. So when the Apple thing comes out and they say we guarantee your
data – no one can ever guarantee data. We can’t rely on lawmakers either to
guarantee data because just because you make it legal doesn’t make you able to
secure it. I think that with the Apple watch and devices like it, other
wearables, we are coming to a new moment in the history of digital society
where these devices become part of ourselves. They become intimate. It is not
just knowing about our sex lives, it’s not just knowing about us paying or not
paying taxes or making rude remarks or something. They become part of us. They
know everything. Eric said we know what you’re going to wear; we know where
you’re going to go tomorrow. These devices go beyond that, they know everything
about us. They know our health, they know when we were born they know when we
will die. They know our vital statistics; they know what illnesses we’re prone
to. They know the illnesses of our ancestors. So lawmakers again are so slow.
Who knows if they’re going to be able to do this but they’re going to have to
get ahead of the game. They’ve got to understand that this is one of the most
fundamental changes in society since the industrial revolution. And again
unless they figure this out it is going to be a catastrophe for the consumer
because you’re going to get cowboys with some remarkable new company that will
exploit this in ways that make most of us really creeped out. Whether or not it
is the Apple watch or not one of these devices is the moment they haven’t
really broken through but they will break through because someone will come up
with something so spectacular that everyone will put it on their wrist or will
ingest it or will have it burnt into their skin. You laugh but it is real and
it’s not that much into the future.
Denise: No you’re absolutely right and we’re just around the
corner from where the beads headphones that everyone might be wearing might
have a dual function as well.
Andrew: That’s a brilliant point. I never thought about that.
You’re absolutely right. When I said I’m not scared of Apple; Apple isn’t a big
data company – when you think about the iWatch and that application of beats,
Apple could be. Someone said to me that Tim Cook is a really nasty guy, he’s a
very aggressive business man so if there is a fortune to be made there expect
Apple possible to go in that direction. There’s nothing inevitable about Apple
not being a big data company either.
Denise: Right. Given the kind and amount of data that these
wearable things will be able to fill in about us; do you think that there
should be limits on what kind of data a device should be able to collect or do
you think it is all fair game and we have to deal with it in the disclosure and
control that is given to users and that users have?
Andrew: That’s a really good question. I don’t think we can
limit it by law. I don’t think I would be in favor of a law that says you can’t
have a device that you can strap onto your wrist that will say mine into your
DNA. Because that’s what’s on the horizon; it might not be available yet but it
will eventually be coming down the line. So again we need laws about this
economy, the limits of what companies can and can’t do and of course most
importantly really strong protection because this is…it’s one thing to have
your search records publicized but it’s quite another to have your vital statistics
publicized. These are devices that will know so much about us; they’ll know
what diseases we’re prone to; they’ll know whether or not a woman can or can’t
have children. Imagine the power that this gives employers and imagine the
power that it gives the government. So there is a need for fundamental laws
which won’t always work because there will always be hacks. Hacking is of
course one of the central concerns. It’s one of the most dangerous aspects now
of life. We need laws that stand up to this technology and understand its
fundamental challenges. If politicians in DC are going to spend their time
pointing fingers at one another or worrying about some archaic 20th century thing while this stuff goes through unnoticed it would be really scary.
Denise: Have you paid attention to the fact that Doc Searls
and David Weinberger just issued yesterday or maybe the day before an update to
the Cluetrain Manifesto called New Clues?
Andrew: No what did they say? I like these guys. They’re both
friends of mine. We started kind of as enemies and Weinberger in particular I
bump into on the circuit all the time. In fact he and I are doing… there is
this thing called intelligence square where 2 people square off against another
2 and I’m doing a debate – I think it’s in April or May in New York and it’s me
and Nick Carr against Weinberger and a woman from IBM about whether or not
technology is making us stupid. I respect those guys and I think that
Weinberger and Searls are examples of internet idealists who are now really
sour on this stuff. Searls in particular is really concerned with the data
economy and Weinberger is a really smart guy and a very good guy. He’s still
really optimistic. I bumped into him at the Web conference last month where we
both spoke and he’s still obstinately defiantly optimistic. If he’s watching
this I would challenge him. In his heart of hearts I think he knows that
something has gone seriously wrong here.
Denise: I think they acknowledge that in their update to the
Cluetrain Manifesto.
Andrew: What did they say?
Denise: New clues, from 2 cluetrain authors Doc Searls and
David Weinberger. They’ve done it in the spirit and I think maybe even the font
of the original Cluetrain manifesto. It’s a series of tenants about
understanding the web today. It’s at cluetrain.com/newclues and just like the
original clue train manifesto which became a book and became I think for a lot
of people of our generation Andrew – a way that they were able to go to the
people they worked for, the big impersonal companies that they were either
dealing with or working directly with and say hey you guys are just missing the
boat and here is why, in a very concise message. I think that this does the
same thing for a lot of the things that we’ve been discussing today. It is very
optimistic. I think you’ll decide that when you go through and read it but it
includes things about “how did we let the conversation get weaponized” they ask
and they have a bunch of points about that. As far as privacy goes they have 2
topics on it; privacy in an age of spies and privacy in an age of weasels; the
spies being government and the weasels being the Googles and Facebooks of the
world. Let’s see their manifesto number 92 here says “at the economic and
political incentive to de-pant and up-skirt us are so strong we’d be wise to
invest in tinfoil underwear.
Andrew: Yes I always wear tinfoil underwear. I hope you’ve got
yours on too.
Denise: I don’t know I’m trying to figure out a world in which
we can live without tinfoil underwear.
Andrew: I think that is interesting and this is in the context
of my new book. I wrote Culture of the Amateur in 2007 very much as a reaction
to the Cluetrain Manifesto and maybe I personalized it a bit and Doc Searls
originally wasn’t originally very friendly towards me and Weinberger was a bit
annoyed. We got to know each other and became friends. The Cluetrain Manifesto
was the Zeitgeist of the – I don’t know when it came out, 2005 or 2006. It was
the thing that captured what everyone was thinking. It was the same with the
Long Tail and other books like that and some of Lessing’s books and other books
by people like that. Today I think the Zeitgeist is changed. I think the fact
that they’ve written an update that while optimistic still warns people to put
on their tinfoil underwear shows how much over the last 7-8 years the Zeitgeist
has changed. One of the things that troubles me a little bit about the internet
is not the – all these people are saying I’m right. I like to be wrong. I make
my money on defending people and pissing them off and them saying that I’m the
anti-Christ and the elitist and all this stuff. So maybe the timing in a way is
good for this kind of book but I think there has been a very sharp shift over
the last 8 years in the way in which people think of digital. I think it needs
to be thought “why is that happened”; I think the reason is because these big
internet companies have made fools of us. They’ve done everything to take
advantage of us and their language of improving…Zuckerberg epitomizes it,
Zuckerberg says oh we want to unite the world. That’s our goal; collaboration,
conversation and all the rest of it. But he just wants to create more Facebook
users. So the hypocrisy of so many of these people now is becoming clear and
people aren’t stupid. They’re beginning to see through it. Google isn’t evil
but it isn’t good either. Google is a large corporation no different than
General Electric or General Dow Chemical. It is focused on pursuing its own
profit and people are seeing through that. This language of presenting yourself
as a kind of public utility of benefiting mankind is clearly a fraud.
Denise: Right unless you back it up. I think if you’re going
to market yourself as a company that benefits mankind…
Andrew: I think that’s what it is if we’re talking about an
original sin I think that’s the original sin of Silicon Valley; to believe that
you can be good and rich at the same time. I really think this idea that
somehow – and the Google boys think this more than anyone else and you know in
some ways Google has been good. Clearly the Google search engine is a wonderful
thing but the idea that you can simultaneously do good and be immensely
successful. I think it’s an illusion. Now sometimes you can be successful and
kind of accidentally do good but this idea that large successful corporations
are for the moral benefit of mankind I think is a dangerous delusion and I
think this is one of the great delusions of Silicon Valley and it’s why the
change in the Zeitgeist is good because I think people will begin to rethink
this thing. I think the grownups of Silicon Valley – guys like Marc Andreessen
who’s been through several cycles and knows what it’s like to be not only a
start up entrepreneur who has made a fortune but also a mature investor. I
think these are the people who are beginning to create a more responsible
conversation around these issues.
Denise: Yes. It sounds like you may have undergone a change in
your Zeitgeist as well since writing the Culture of Amateurs.
Andrew: Me? I didn’t change anything.
Denise: You sound far more receptive to people making
amateurish runs at what traditionally has been the province of big media; like
we do here at TWIT.
Andrew: I never was against this kind of network. My stuff got
parodied; I would never argue that what you’re doing is a bad thing. Leo is
anything but an amateur. Again this may or may not be popular on your network
but I still believe that some people are really good at what they do. Leo and
you are very fine broadcasters and it’s a very hard thing to do. Leo has built
a really successful business because of his skills as a broadcaster and as a
businessman. You have your long running show because you’re really good. It’s
not easy to do what you do. I couldn’t do that commercial for that food stuff
without bursting into laughter.
Denise: It’s really good stuff though.
Andrew: We have to recognize and I think over the last 7-8
years we’ve realized that it’s actually hard to be a professional broadcaster.
Just because everyone can go on YouTube, just because you can broadcast from
your iPhone doesn’t mean that anyone can become Leo and I think that’s still
something that I believe in and I think that over 7-8 years it’s becoming
increasingly clear that professional creative people are struggling in this
economy. Leo is the exception but it’s harder and harder for journalists to
make a living. Again I have a whole 2 chapters in my book on that. They may not
be that popular with everyone but I think it’s been a failure. I think in
overall terms film makers, musicians, journalists, animators have not benefited
from this revolution. It’s harder and harder to make a living. I’m doing a
review for the Los Angeles Times on a new book called The Death of the Creative
Class and I’m not sure if I’d go that far but it’s a tough business to be a
creative. Don’t you agree?
Denise: I do, I think it’s always been tough to be a creative.
I think in some ways it’s easier to find an audience now than it has been in
the past and I do think that this whole topic of the impact of the internet on
the creative arts; I would love to have you back on the show to talk more about
that at a future date because I think we are coming up against our 2 hour limit
for the day. It’s a long topic and I think that there is a lot that we could
discuss about it but I agree that… I don’t think that it’s ever been easy to be
a successful creative person. I do think there are some avenues that exist for
getting the word out about your talent and creations that haven’t existed in
the past but the economics have always been difficult.
Andrew: You’re absolutely right and it is easier to get the
message out. But again coming back to economics maybe we need a show on the
TWIT network called This Week in Economics but it’s business – fine you’ve got
an audience of 2 million and it’s really hard to monetize and again what you’ve
done and you’ve done it the old fashioned way is you have advertising, but it’s
clear that it’s advertising right. You have a commercial break and you make it
clear. It’s a very honest transparent arrangement. It’s also for audiences to
realize this that nothing is free – excusing the pun about lunch time but there
are no free lunches on the internet and when it seems to be free they should be
really suspicious because something really underhand is going on and they
should beware and put their aluminum underpants on.
Denise: That’s right.
Andrew: I mean tinfoil.
Denise: Well we say aluminum often here in California as you
know.
Andrew: Maybe you should have the advertiser on selling
aluminum underpants.
Denise: Yes. And equally so on the internet cookies aren’t
always as delicious as you might think. We always end the show Andrew with a
tip of the week and a resource of the week so I want to quickly do that before
we get out of here. Our tip of the week has to do with super cookies. This
comes from a piece over at Ars Technica where you can read more about super
cookies which are devious in a couple of ways. Number 1; they can keep tracking
you even when you’re browsing in incognito mode and they can be used from
multiple domains, not just the domain that placed the cookie. This is something
that came out by technology and software consultant Sam Greenhalgh if I’m
pronouncing him properly. I’m sure there is more about this at Security Now if
you want to learn more about super cookies. But the piece at Ars Technica has a
great tip; it’s by Dan Gooden and he tells you how to avoid them so I’m going
to share that with you. It’s pretty easy, before you switch to privacy mode on
your browser. This works on all browsers except Safari on iOS devices so that’s
kind of a big exception but… If you’re using a different browser and you’re not
on an iOS device before you switch to privacy mode you delete all your cookies
and what happens then is all standard browsers will flush the data that allows
super cookies to work. So read more about that at Ars Technica. Thank you Dan
Gooden for that good tip in keeping with all the topics we’ve been discussing today.
Then further in keeping with what we’ve been discussing today I have 2
resources I want to recommend. Number 1 is what we were talking about the new
Clues from David Weinberger and Doc Searls; a great way to kick off a
discussion if you need to have one with a lawmaker, with a company about doing
things transparently and productively on the web. So check that out at www.cluetrain.com/newclues and also if you are someone engaged in developing
wearable technology or you know companies that are and you want them to do it
in a responsible way. I encourage you to check out a paper from
Futureofprivacy.org called a Practical Privacy Paradigm for Wearables. It goes
through and puts some principles out there. It talks about the future of
wearables and then it talks about various things that wearable devices should
be doing to recognize user privacy so I would encourage you to check that out.
Respect for context is one of the points, analyzing the risks and benefits of
what the wearable is doing, being transparent about what kind of data it’s
gathering, de-identifying that data when it’s stored and giving reasonable
access to the user to all that data. So check that out, it’s far more detailed
than I just made it sound but it is a good road map if you’re in that area or
dealing with companies that are a practical paradigm for wearables from
futureofprivacy.org. So with that we’ll go ahead and wrap up episode 287 of
This Week in Law. Andrew, I’m so looking forward. Here is my copy complete with
the book light on it because I was reading it last night and intend to continue
to do so into the wee hours of the morning. It’s a great read. I encourage
people to check it out. The Internet is not the Answer. Do you wish you’d
titled it something else though?
Andrew: You don’t like the title?
Denise: I don’t know, it’s a controversial title. It will
definitely help you sell books but maybe it’s not the answer unless we pay
close attention or…
Andrew: Well actually the book was originally called – my
first title was Epic Fail. Of course publishers weren’t very happy about it.
Actually the first title was The Network which was a bit boring. Then Epic Fail
which of course we had to take out the F word in the middle so it became Epic
Fail and then my New York publisher a wonderful guy was really against that
because he said he didn’t know what the fail was about – it’s not clear so you
need something very specific and he was arguing with my agent on the phone and
at one point Morgen shouted “the internet is not the answer” and then there was
this silence. It was a good title. I think the title is great because it gets
people thinking. It’s provocative; they ask what’s not the answer so I don’t
think it’s that vulgar. I mean my first book “How the internet is killing our
culture” I never really said the internet was killing our culture but that was
a way of selling books. I think the internet is not the answer is a good way to
get people to think about the internet and the operating system for the 21st century. So it’s not too bad and it’s kind of an intriguing title. What would
you rather have if not Epic Fail?
Denise: No I don’t know. I’ll give it some thought.
Andrew: I’ll come to you for my next book.
Denise: Yes reprint it. It’s a great read. Folks should
definitely check it out.
Andrew: Interestingly enough I just got the German title of
the German copy and it’s got some… the Germans have redone it and it’s like the
Internet and then one word so it’s probably How the Internet kills our world or
something. But titles are important and when you go to the book store and
you’re looking on that table and you’ve got 1 book to buy and you’ve never
heard of any of the books the most important thing is the title and of course
the cover. What I do think they’ve done is I think the cover is fantastic. It
really stands out.
Denise: Nice and bright.
Andrew: Do that more often Denise, that’s what you need to do
for the next show.
Denise: It’s been really great having you on Andrew. We
appreciate all the time you’ve spent with us here at TWIT this week and we’ll
continue to follow along with your writing and your doings. Is there anything
you’d like to add?
Andrew: Oh yes, the German title is the Digital Debacle. So
you know they’ve made it more blunt. I really enjoyed it. It’s fun to be on the
show and it’s the quickest 2 hours of my life and I hope I come back again.
Anyone who wants to email me I’m a.keen@me.com obviously @ajkeen on Twitter but I really hope people have the chance to read
the book and tell me why I’m wrong or right. I always like to get… it’s always
nice to hear what people are saying, even if I was the one who was against
internet comments in theory and practice it’s a good thing. When they’re
behaved and your audience is behaved. That’s the point.
Denise: It is.
Andrew: I don’t know how you’ve done it without curating. It’s
probably because you’re good people and the audience…you don’t really get
people behaving badly because they get thrown out by the audience.
Denise: Yes, I’ll tell you a couple of tricks of our chat room
to keeping it civil in there. We do have moderators in the chat and whenever
anybody types a swear word in the chat there is a script that runs that
converts that automatically into the word vaynerchuk after Gary Vaynerchuk and
if people are cursing then they get tossed out so it is very civil
Andrew: That’s great and it’s a great audience. It’s been fun
thank you again. I’m convinced of Leo’s … and I’m going to pitch him a show
now. This Week in Culture; how about that?
Denise: Yes, we could have you and Dvorak and explore the
depths of contrarianism.
Andrew: Good. Well a real pleasure thank you so much. I’m
going to go get some lunch now.
Denise: Alright, enjoy your lunch and thanks so much everyone
for joining us for this show. If you’ve done so live with us you’ve done so at
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