Sponsor Spotlight: Melissa
We are thrilled to spotlight Melissa, our valued sponsor for many years, and the trusted address and data quality experts since 1985. Melissa combines four decades of accumulated data knowledge with advanced machine reasoning and cutting-edge AI technology. The result? Raw data transformed into actionable, reliable insights that drive real business value.
The quality of your information can make or break your business operations. While Melissa's bread and butter has always been address verification, Melissa is also now a leader in AI-enabled data quality solutions.
Melissa's ability to enrich and cleanse data spans multiple industries—from fintech to healthcare, government, education, and real estate. The list truly goes on and on. Whether you're a small startup or a Fortune 500 enterprise, Melissa's suite of verification and cleansing services will benefit any business that doesn't want to act as a data scientist.
Whatever rules your business operates within, Melissa supports you with solutions tailored to your industry requirements and compliance needs.
Melissa offers a wide range of services, including real-time data validation, comprehensive enrichment, gold-standard reference data, and intelligent anomaly detection. Melissa gives you a data expert available 24/7 that delivers:
- Retail & Logistics Success: Verifies and autocompletes global addresses for 240+ countries to ensure on-time deliveries every time.
- Fraud Prevention: Verifies identity to prevent fraud in gaming operations
- Healthcare Accuracy: Ensures valid patient and medicine identification in healthcare systems
- Government Security: Securely updates and verifies constituent data across government databases
- Financial Compliance: Know Your Business enables verification and monitoring for financial institutions
eToro's vision was to open up global markets for everyone to trade and invest simply and transparently. To do this, they needed a streamlined system for identity verification. After partnering with Melissa for electronic identity verification, eToro received the additional benefit of Melissa's auditor report, containing details and an explanation of how each user was verified.
The eToro Business Analyst shared: "We find electronic verification is the way to go because it makes the user's life easier. Users register faster and can start using our platform right away…. Development of the auditor report was an added benefit of working with Melissa. They knew we needed an audit trail and devised a simple means for us to generate it for whomever needs it, whenever they need it."
Most importantly, data security goes into everything Melissa does. All file transfers are securely encrypted, and the information security ecosystem is built on the ISO 27001 framework, with strict adherence to GDPR policies and SOC2 compliance.
Discover how Melissa can support your organization's unique needs and help you unlock the full potential of your data. Visit melissa.com/twit to get 1,000 records cleaned for free.