The Social Hour

Social web addicts Sarah Lane and Amber MacArthur have teamed up to create "The Social Hour," your source for the best social tools, news, and fascinating folks building the next generation of the Internet.

Contact The Social Hour at or 2626-SOCIAL (262-676-2425).

Records live every Thursday at 12:00pm PT / 3:00pm ET.

August 29, 2011
#23: Buffer's Joel Gascoigne & Leo Widdrich, Jig, Simplyhired, CityPockets

Amber & Sarah chat with the founders of Buffer on scheduling our social lives, to fill your needs, to make LinkedIn a job-finding machine, is Chatroulette for waking up, & more!

August 23, 2011
#22: Sonar with Brett Martin

Amber & Sarah chat with Sonar founder Brett Martin on the future of geo-friending, Skype buys GroupMe, Google+ starts verifying accounts, Loosecubes for co-working, The Ice Break for couples, & more!

August 15, 2011
#21: Un-Marketing's Scott Stratten

Amber & Sarah chat with Un-Marketing's outspoken Scott Stratten, Zaarly for deals nearby, Skillshare for learning, Heello for an alternate Twitter, & more!

August 8, 2011
#20: Guy Kawasaki Enchants!

Amber & Sarah chat with smiling social evangelist Guy Kawasaki! Plus, why real names online is a bad idea, the Kindle social network, the Twakeover revolution, & more!

August 1, 2011
#19: Rad on the Living Room Set!

Amber & Sarah on Airbnb concerns, crowdsourcing videos on social apps, Facebook's big brand push, Amazon's MyHabit, & more!

July 25, 2011
#18: New Set & Facebook's Secret iPad App!

Amber & Sarah kick off their 1st show in TWiT's new studio with Beiber on Instagram, Facebook's hidden iPad app,, Sonar, & much more!

July 18, 2011
#17: Founder/CEO Laura Fitton

Amber & Sarah chat with's Laura Fitton on Twitter tools, social etiquette/strategy, and when to pivot! Plus, Pandora's new look, tempalias for anonymous email, & more!