Tech Break

Dec 19th 2016

Tech Break 3465

Evernote Privacy Fiasco

Why were they so tone-deaf?
Category: TWiT Bits

Megan Morrone and Jason Howell discuss the latest company to change its privacy policy and lose users. Note-taking app Evernote came under fire earlier this week when it announced an upcoming change to its privacy policy that would open user notes up to being read by Evernote employees, all in an effort to improve its machine learning capabilities. There was no way to opt-out of this impending snooping and people complained and cancelled their service. Evernote brass listened to the mountain of complaints, and have now announced that the updated privacy policy will be delayed as they rework it so that users can choose to opt-in. Why were they so tone-deaf about the change in the first place?

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