May 27th 2014
Marketing Mavericks 8
Stitch Fix Founder on Fashion
Hosted by
Tonya Hall
Fashion, Football, Nascar, and Politics.
Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.
Host: Tonya Hall
On Marketing Mavericks we talk with start-up founder Katrina Lake on the success of Stitch Fix and the evolution of retail and internet shopping, how social media and the customer relationship can be the only marketing needed, how packaging is key for first impressions, NASCAR and the second screen, Football’s Seattle Seahawks Richard Sherman and Russell Wilson on personal branding, Hillary Clintons book and her social marketing strategy, and more.
Guests: C.C. Chapman, Katrina Lake, and Brian Reich
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Thanks to Cachefly for the bandwidth for this show.
Running time: 1:04:58