Marketing Mavericks

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics.

Records live at http://live.twit.tv/ every Thursday at 3:30pm ET / 12:30pm PT.

March 5, 2015
February 26, 2015
#44: How to Build a Community on Twitter

Building a community before the brand

February 19, 2015
#43: Marketing ROI

Data is the new currency

February 12, 2015
#42: Measuring Influence

What's your Klout score?

February 5, 2015
#41: Shiv Singh and Visa

Social Media Marketing

January 29, 2015
#40: The Big Game

The Super Bowl, social war rooms, halftime ads.

January 22, 2015
#39: The Economy of Social

Measuring Social Engagement