Marketing Mavericks

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics.

Records live at http://live.twit.tv/ every Thursday at 12:00pm PT/3:00pm ET.

October 23, 2014
#28: Tracking the Sportsball

Fan engagement with sports.

October 16, 2014
#27: The Mobile Commerce Revolution

Why CBS and HBO are moving to an online distribution.

October 9, 2014
#26: Music Maverick

The evolution of the music industry.

October 2, 2014
#25: SoLoMo

Why context is everything in marketing, the death of the QR code, and more.

September 22, 2014
#24: UnMarketing

How the Ritz-Carlton went the extra mile, how to make a viral video, and more.

September 15, 2014
#23: One More Thing

Apple's special event, T-Mobile's CEO, and the NFL.

September 8, 2014
#22: Shopping While You Tweet

Twitter tests out a 'Buy Button' and the future of social commerce