MacBreak Weekly 449 (Transcript)
Leo Laporte: It's time for MacBreak Weekly, the eve of the Apple Watch. We have lots
to say about that, and Apple is telling you don't go to the stores, we'll tell
you why. Georgia Dow, Rene Ritchie, Andy Ihnatko all coming up next on MacBreak Weekly.
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or other Apple product is worth at Gazelle.com. It's time for MacBreak Weekly, the show where we cover the latest Apple news, this is going to be a big week. But as usual when
there's a big Apple thing happening, there's just kind of this, I don't know...
it's like right before a thunderstorm, this tension in the air.
Rene Ritchie: Nervous energy.
Leo: Nervous energy. That's Rene
Ritchie from iMore.com. Back from the Ull Conference
in, where was it?
Rene: It was in, I think
Killarney, it was at the Europe Hotel in Ireland about three hours south of
Dublin and it was quite magnificent.
Leo: And you were there with
your partner Georgia Dow. We welcome Georgia also from iMore.com, hi Georgia. First time on MacBreak, but thank you.
Georgia Dow: I know, I'm having a dream that I'm on MacBreak.
Leo: (laughs)
Georgia: Need to pinch myself.
Leo: So thrilled to have you.
Georgia: It's so nice to be here.
Leo: Georgia is, in her day job
she's a psychotherapist but she's also a judicial expert. Two time Canadian
champion I just learned.
Georgia: That I am.
Leo: So be nice, folks! She can
reach out through the chatroom and kick your butt. (laughs)
Pluck your heart from your rib cage in three seconds. Also here Andy Ihnatko, he's on the road. You guys are back but Andy is on
the road, he's at this Colorado University in Boulder. CU in
Boulder where the conference on world affairs is going on. Hi Andy!
Andy Ihnatko: Hey Leo, sorry about the
altitude problem here.
Leo: (laughs) You are mile high! So we aren't going to have video from Andy this week, but we do
have audio and that's plenty. Tell us about the council on World Affairs, what
is that?
Andy: It's pretty cool, they've
been doing this annual conference for the past like six to seven decades where
they bring in about a hundred people from all kinds of disciplines like
science, technology, politics, religion, entertainment, and they have a hundred
panels that are open to the public, the entire Boulder community discussing
pretty much every single topic they can think of that seems relevant to, in
whatever year they're holding it. For instance I talked on two panels
yesterday, started the morning talking about Apple Pay and Bitcoin, then the
end of the afternoon I was talking about ways that governments can weaponize the internet.
Leo: Oh wow!
Andy: And then there's Q and A
with everybody afterward and that was just like my first day, so I've got about
another seven or eight different talks over the course this week that I'm going
to be doing.
Leo: Did you start going there
with Roger Ebert? Was that how you got involved with it in the first place?
Andy: Yeah he invited me the
first year, that was way back in like 1997 if you can believe it or not.
Leo: Wow.
Andy: And that's how most people
come to be invited, like somebody who has been there a few times suggests you
know, they have to kind of talk you into doing it because this is not a
conference where they pay you to attend, they cover your expenses and you're
here on your own dime and the fact that so many people come back year after
year shows how much fun it is to participate in, Roger was a thirty year
participant by the time he invited me and he went on for another ten years I
think.
Leo: Yeah. So
neat. In fact I wanted, I really want to go
especially because Henry is there. And I just never, I keep forgetting. Next
year. It seems like we had this conversation a year ago.
Andy: We'll have to arrange a
good off-site broadband source for the show, but it'll be a lot of fun.
Leo: Yeah that's a good point,
we can do that. I think Henry's dorm room has excellent broadband.
Andy: Awesome!
Leo: I'm just kidding.
(laughter)
Leo: He does if they're not all torrenting at the same time. So did you see... now we were
getting ready for the watch, of course the Apple event I was talking about is
12:01 Pacific Time, Friday the 10th. Midnight Pacific Time, Friday the 10th, Apple will start taking
orders online for the Apple Watch and of course when the stores open that day,
if... I would suggest making an appointment, you'll be able to go in, get a 15
minute appointment to look at the watch. And, oh incidentally you'll be able to
buy a Macbook. Will I be able to walk in and get that
new Macbook Rene? You think? Is it going to be a
challenge?
Rene: I don't know, based on previous experience some stores have them,
especially the more busy ones, the flagship stores. I don't know what's going
to happen though because it's also Apple Watch try on and will you be fighting
your way through everyone yelling “Milanese!!”
Leo: Oh it's going to be crazy.
Rene: Trying to get to it.
Leo: It's going to be crazy. You
know who has an Apple Watch? Pharrell has an Apple Watch. Let me show you his
most recent posting, 15 hours ago on Instagram. He's got the Mickey Mouse watch
face, that ain't no fake. He
was wearing it on The Voice last night I'm told. Looks like, weirdly enough he
got the Edition watch, the $10,000 watch with the cheapest plastic band. I'm
sorry, fluoroelastomer band you can get.
Rene: What's amazing to me is two
to three weeks ago Rolex released a $25,000 watch and it came with a fluoroelastomer band as well. Is this the new trend?
Leo: Must be the thing.
Rene: Yeah.
Leo: It must be the thing. So I
guess Apple is seeding these to celebrities already? I don't know what the
story is.
Rene: Or he blew embargo, that's
embarrassing.
Leo: Do you think he blew
embargo?
Andy: No, probably not.
Rene: No.
Andy: If he's on like one of the
most popular TV shows available two days before the thing is getting ordered, I
don't think he's breaking any agreements that he agreed to when he was given
that watch.
Leo: I think they probably
said...
Andy: Call me cynical.
Leo: Can you wear that on The
Voice tonight? Tim Cook apparently was wearing his at the NCAA championship
game.
Rene: Tim Cook blew embargo, you
can't trust anybody any more.
Leo: A lot of people are wearing
them. Apple has said we'll give you 50% off unless it's the expensive one, then
they're only going to give... this is for Apple employees by the way, not you.
Not you. Sorry. Didn't mean to get you all excited, if you work at Apple...
Georgia: I was so excited there for
a second.
Leo: (laughs) Georgia are you
going to get one? I guess we all have to get one.
Georgia: I've been waiting for this
watch four years.
Leo: Oh.
Georgia: So I will be there first to
try to grab the watch and/or knock someone else out that's trying to get the
watch before me. I am so excited.
Leo: Are you going to... you'll
get the sport model I'm thinking.
Georgia: I'm going to get the sport
model and then I'm going to rock the Milanese band with it so no one will know
it's the sport model.
Leo: Ooh. I'm also I think
getting the Milanese band only because I like the idea that it will fit any
size, right?
Rene: Yeah.
Georgia: Right.
Leo: You don't have to punch a
hole in anything or take a link out, you just wrap it
to what you want. So if you want it tight one day... my wrists swell a lot.
Rene: It's the elastic waistband
of watches Leo.
Leo: Guess who wears elastic
waistbands here?
Georgia: My only worry with the
Milanese was I was worried that it was going to get caught in my arm hairs, which would have been really painful.
Leo: Right.
Georgia: But I've heard that it does
not have that happen.
Leo: I'm told that it does not
pinch and grab, yeah. I can't remember who told me. Probably
Rene.
Rene: Yeah, no. We tried it, both
Serenity and I tried it at the event and neither of us could... there were no
instances of arm hair entanglement.
Leo: Well that actually is
important, yeah. Apple's kind of encouraging people to go to the store though
and try before you buy.
Rene: They're treating it as a
really personal item.
Leo: Yeah. Go ahead Andy.
Andy: But I wonder what their
strategy really is there, if they're really trying to get the feeding frenzy
going in the weeks before, like iPhones and even the new Macbook,
you can space things out, you can get people in without really trying to say, Hey
look we're going to open the floodgates early here, and we're going to try to
encourage people to keep coming in and trying it, I think that they appreciate
that they... no one can really relate to what a smartwatch is or does, they
really are going to have to have that experience before they can figure out
what they can do with this. I was being driven back to my house for about 20
minutes by a student and we had a talk about smartwatches and it was the same
conversation that I've been having with people for the past six to eight months
where I don't wear a watch. But someone gave me a sport watch, I wore it for a
couple of weeks then I don't wear it any more. Even free couldn't get them to
wear it and they just don't understand what a smartwatch is going to do for
them. So there is so much that Apple is doing with the launch
of this watch they have never done with any other product before, even all
those product videos. I'm not sure if they launched the iPhone with the
exact same amount of like free release, here's a walkthrough of what you're
going to expect when you see this. This is really going to be an important
point for them to make.
Leo: I'm going to be angry if
it's Joshua Topolsky also has an Apple Watch, is that
not... that's not an Apple Watch. Is that an...? Let's
zoom in on that. Can you center? Zoom. Enhance. Center. Zoom, enhance. Boy that looks a little Apple Watchy.
Rene: Yeah.
Jason: Definitely looks, yeah.
It's the smaller one.
Leo: Hm.
Rene: It was an interesting memo
from Angela Ahrendts that Business Insider published
earlier today saying that she was trying to end the era of the massive lineups, that she thought it would be a better experience if
they did more, and they've been doing this for a while. Especially with the
iPhones, if they did more preorders so it wasn't as hectic for people at the
retail stores on launch day.
Leo: I'm guessing...
Andy: I think that's long overdue
because we're getting to the point where all those lines were getting to be
more embarrassing for Apple than a positive thing, because now the line is all
about people who are all just kind of hanging out for two days causing big big crowds that don't really enhance the attractiveness of
the product and it's certainly, the quotes in the memo indicate that's more
like look, customers are not having a good experience if they think they're
going to show up on the launch day and get a product. We want to sort of walk
them towards a process where they are nice and safe and snug inside their homes
and they make an order and they don't show up until they know for a fact that
they can get it.
Rene: And scalpers also were kind
of making it a less than stellar experience.
Leo: You think there will be
scalpers? Oh I guess there will huh?
Andy: To say nothing about all
the people who are like my god this is ridiculous, all I want is a 64 gigabyte
phone in the color that I want and I have to keep calling every store on every
Tuesday to see if they have them. And those are the sort of complaints that are
going to start to fester.
Rene: I just want a USB cable,
what the hell is everyone doing here?
Leo: Will I be able to, will you
be able to mix and match any band any watch? I think I asked you this already.
Rene: Yes. As long as they're the
same size, so 42 millimeter case and the 38 millimeter bands with 38 millimeter
case. It remains to be seen how much stock they'll have of additional bands at
launch but eventually they should all be available.
Leo: You might want to get a
couple right? Not at first.
Rene: You can't get the Edition
though, the Edition ones are exclusive, but you can get any of the Apple Watch,
any of the Apple Watch sport bands.
Leo: You'd be crazy to buy a
$350 Apple Watch and put a $7,000 band on it.
Georgia: And you also can't get the
sports version, the silver sports version with the black band. So you have to
choose between white and the colored versions if you would like that.
Leo: Oh, that's kind of a
bummer.
Rene: You get the black band
separately though, so you have to pay $50 more if you want the silver watch
with a black band.
Leo: So you can get it later, I
get it. Apple employees will get 50% off the aluminum and stainless steel
models, and a mere $550 off the gold version. Come on Apple, you know that the
markup is higher on the gold one! It's higher! So you could give them more!
Rene: They probably don't want a
lot of employees getting, taking all the stock.
Leo: Doesn't look good, yeah.
It's embarrassing when your janitor is walking around with a $10,000 watch. It
isn't... it's...
Andy: Exactly, maybe they're
instituting a no riff-raff policy on Apple Watch Edition.
Leo: (laughs) The iPhone...
Rene: Plus it might tempt a
secondary market if you start having, if they get half priced Editions you
might start seeing some of those show up in secondary markets.
Georgia: A lot on Ebay.
Leo: I apologize for that little
T-Mobile sound in there, that is not a subliminal ad
for T-Mobile it's just my phone rebooting. Mark Gurman says that the iPad, while not offered at a discount for employees, the iPhone,
original iPhone was given free to almost everybody. So... the special pricing
lasts for 90 days, starting on Friday. Will you, who, anybody here going to get
in line?
Rene: Yeah, I'll do it for fun.
Leo: Like at midnight?
Rene: I don't know if I'll get in
line at midnight but I'll go over to the stores and see what's... what it's
like.
Leo: Oh I'm going to the stores,
yeah. I want to pick up a Macbook frankly. What I'm
going to do I think, tell me if my strategy is mistaken, is at 12:01, I
remember doing this for the iPhone 6 and their servers were all screwed up and
it never did happen, but at 12:01 I will go to the Apple store on Friday
morning and order. And that way I'll get it on the 24th, right? I
can do that right?
Rene: Yep. Absolutely, the
pre-orders become available, the joke going around now because Star Wars is
launching on iTunes on Friday the 10th, Apple has to both handle
Apple Watch and Star Wars.
Leo: Oh no. Come on Apple! Is
that different servers or is it all the same?
Rene: I mean it's under, that's
iTunes. It's all Eddy Cue's job.
Leo: Oh Eddy, just showing off
this time. Saying hey I can handle that, what else you wanna do Eddy?
Rene: It's special edition though
so it might not be that high of demand.
Leo: Oh, I don't know. We also
know that you can get Apple Care for the watch. Actually, Apple Care Plus for
the watch. It will be $1,000 for the Edition. $75 for the
watch. The regular, middle one. The stainless steel, and $59 for the sport version. Why...? Okay, so I
apparently don't understand what Apple Care Plus does. So you'll need to
explain to me, because I thought that this is a replacement program.
Rene: So the regular, you get
Apple Care, anyone who buys an Apple Watch gets Apple Care which includes 90
days of phone support, and a year of hardware warranty.
Leo: It's an extended warranty,
the regular Apple Care.
Rene: Yes. So the Apple Care
Plus, well regular Apple care is the regular warranty, I mean most
jurisdictions have similar rules and effects anyway, they would have to offer
at least a year of coverage...
Leo: Wait a minute so why should
I pay for Apple Care if it's the same as...
Rene: But Apple Care Plus is what
you're paying for, and what Apple Care Plus does is on the regular Apple Watch
and on the Apple Watch Sport it increases it to two years of both
phone support and hardware replacement, plus hardware defects. Typical hardware insurance plus two incidents of damage. So
if you drop it or you drop it in water, anything like that. There's a service
fee, I don't know if they've said how much it is, it's usually $79 or $99. They'll basically just fix anything that you accidentally
break on the watch for you.
Leo: But they'll only do it
twice in two years.
Rene: Yeah you get two incidents
in those two years. The Apple Watch Edition is slightly different, it comes
with the two years automatically, what the Apple Care Plus does there is add a
third year and it gives you 24/7 support. I don't know if a guy in a bow-tie
actually comes to your house to deliver it.
Leo: White gloves, white glove
service. Mr. Pharrell here's your new watch.
Rene: (laughs)
Leo: You can be sure that will
happen on the air on The Voice. Okay, so it sounds like at $59 for the Sport,
$79 for the Stainless Steel, that sounds like probably
something you should do.
Rene: I do it, like Georgia can
probably explain it better than me. But I do it as stress relief, I just...
once I know I have it I don't really worry about it anymore.
Leo: Right.
Georgia: Well it's one of those
things, you're going to be wearing it on your wrist so there's an increased
chance that you're going to knock your wrist against something, you're going to drop it. I think that I've broken more
watches than I've ever even owned. It's just something that I always like leave
it...
Leo: What are you breaking other
peoples watches?
Georgia: I've stepped on other
peoples watches, I've sat on someone else's watch once, and I've knocked
someone's watch off their wrist, it's a long story.
Leo: (laughing)
Georgia: I should actually probably
be the person that has Apple Care.
Leo: Okay so they're telling
me...
Georgia: But I think that everyone
that's, if you're getting the watch you should probably get Apple Care because
it would be so sad that you have this new piece of technology...
Leo: Yeah.
Georgia: And then, you know, you
crack the screen.
Leo: Yeah.
Georgia: And then have to bring it
in.
Leo: It seems pretty reasonable.
So now I've got to add it up because I'm going to get the Milanese band and I'm
going to get the... or maybe I will go get the sport instead. I was going to
get the stainless steel but...
Rene: I mean it depends, if you
want to collect it... like I have my original iPhone, original iPad, my
original Macbook, my original Mac, they're all
sitting behind me and they're collector’s items so I will probably get a
stainless steel just so that I have something, you know... Mark Newsomey and Jony Ivey to
add to that shelf.
Leo: (laughing) His special
shelf behind him. If you have... okay. If you have
standard Apple Care you have to ship the watch back and your replacement will
be sent. If... so they are offering standard Apple Care, but you just get that
for free.
Rene: Yeah.
Leo: Okay. So Apple Care you pay
for it on a Macbook, but you don't pay for it...
Rene: The naming is weird, Apple Care Plus I think they added the Plus just
because it has those two incidents as well.
Leo: Right.
Rene: Which the Macbooks don't have.
Leo: Right. So it is basically
the... okay.
Rene: It's just, it's confusingly
labeled.
Leo: Okay.
Andy: See this is kind of the
problem that we're going to be dealing with like with all these store orders.
It's like you could go into Wal Mart, you see a case
full of watches, you pick up the one you want, you walk out with it. And when you don't have that ability to do it, now you don't
know, well where's the one where I get this color band, which is the one where
I get this service policy, what do I get for free with it? Oh boy. We're going
to get so many calls from so many relatives over the next three weeks over
this.
Leo: Well that's why we're
spending time right now, because I'm... think of me as
your old relative.
Rene: (laughs)
Andy: People have... I really
have been getting a lot of questions like that, and I keep telling them that...
don't worry about it until this fall or early next year because I really do
think that the first watch is really going to be like the very first iPad or
the very first iPhone where this tech, if this brand new technology, this brand
new product really excites you, then you'll be very very pleased with it. But if you're expecting this brand new phone to act as the
same way with all the features of an existing phone you might disappointed.
Though I think that this is not going to be the same device it's going to be
next year, and the people who wait a year, maybe they're going to get a watch
that has GPS on it, maybe they're going to get a watch with a much more mature
operating system and a much more mature app library on it. So given that so
many people have not worn a smartwatch before, maybe they want to wait a year
and get the more mature version of this.
Rene: Right? I agree with Andy.
The only thing that mitigates it a little bit for me is that it's $350 and most
people, at least iMore readers now, they tell us that
they buy the new iPhone and then sell it immediately when the next iPhone is
announced so their actual cost of upgrade is only a few hundred dollars each
time and that's how they manage to get the new one every year, and this sort of
like... yeah I can wait for the one with the GPS and I can wait for the one
with the video and then wait for the one with the better, bigger screen and
wait for the one with TouchID. But sometimes it's
just fun to get new stuff, and because of the price you can get in for $350 and
you can probably sell it next year. I think if you're sort of on the fence and
you don't mind looking at it as a bit of an adventure, then it's a fun thing to
take a look at.
Leo: Yeah.
Andy: Yeah absolutely but... I'm
sorry, go ahead.
Georgia: Oh well I think also if
you're using this for health, if you're using this for fitness, if you already
carry around a FitBit, this is great. It will be
helpful to you, it's going to be something that can help monitor your heart
rate, so if you're not... you know, you don't have a problem with using new
technology and having to go through a slight learning curve in how to use it, I
think that it's going to be something fun but also something very helpful.
Andy: Yeah it's interesting, I've
been spending a lot of time with people who use Microsoft band which has got a
really soft launch, I don't think Microsoft ever intended for it to be like a
really popular consumer device with its first launch, I really think they kind
of just wanted to get it out there, and it has some nice things about it, it's
a lot of things that are really inconvenient compared to Apple Watch and Moto
360 and all these others, but the thing that really struck me that I'm amazed
I'm so stupid I didn't realize it is that I see people wearing this relatively
small black rubber band on their right wrist, but on their left wrist they can
still wear their grandfather's watch. They can still wear whatever sport or
fashion watch that they really really like, so I
think that just goes to show that there are so many different ways of
interpreting the mandate of a wearable like watch like device, and I'm glad
we've got three very different approaches to it on the market.
Leo: The FDA apparently is going
to be a little bit more, a little bit less... little bit more... (laughs) I don't know. They're not going to be as finicky
about the Apple Watch, it's going to take, according
to the FDA, an almost hands-off approach. So that's good. They're going to take
a very light touch towards wearable health devices going forward, not just the
Apple Watch, but everything else. All those health bands. Bakul Patel who's the FDA's associate director at
Digital Health told Bloomberg Business that “Technologies primarily focused on
motivating someone to stay healthy rather than diagnosing or treating a
disease, that's good. That's stuff we don't want to regulate, we're taking a
very light touch, a hands off approach.” said Patel. Which makes sense, the FDA has always said if you're going to get a
diagnosis or health advice from a thing, a device. Then we want to make sure
it's accurate. You know, we don't want the Apple Watch to say “Oh you need more
salt.” But it's okay for the Apple Watch to say “Hey get active, you've only
taken so many steps,” that kind of thing. So and maybe that gives a lie to some
of the stories in the journal and elsewhere that Apple wanted to do more health
stuff, although I...
Rene: I mean, they always want to do more. The journal, one of the problems with the
mainstream media coverage of the watch is that their headlines are always
misaligned with their actual content and when you look at the watch, they make
a list of everything we could possibly do, what sensors exist, what could
possibly be in here? And then they go through carefully and figure out what's
realistic for generation one, two, three, and four. And you could spin that as
Apple couldn't do everything. Like they couldn't make a 5.5
inch iPhone in 2007, sorry.
Leo: Well of course not.
Rene: So the watch is like that,
there are all sorts of interesting things coming along the road but they got
into this product what they wanted to get into this product for now.
Leo: Right.
Andy: To be fair, a lot of us who
commentate on these things, we're making the same sort of complaints about
Android Wear watches where it's certainly not a complete product, they did what
they were able to do both with the software and the hardware, I think that part
of our responsibilities, to have the imagination and the experience to say
“Yes, I'm going to give you a practical rundown of what this can do right now,
but let me tell you what I think is possible given the hardware that I'm seeing
and given the software I'm seeing and given the people that are making this who
I've talked to about what their future plans are.” It really is important to
remain an open mind, I think that anybody who slams the Apple Watch as a
failure in the first few weeks, I think there are people who are pretty much
already written that editorial about here's what it doesn't do and how oh my
god, I couldn't wait to get it off my wrist, it was a piece of junk and I will
return it almost immediately. That's going to be one of the most, some of the
least useful things written because these are people who have no imagination
and no... and very little ability to really look at
something critically. I'm sorry, I should walk back one step and say I'm not
saying that it's not possible to write a positive review of Apple Watch but
it's going to be easy to spot the ones where somebody had a picture in their
mind of what their fantasy product should work like, they were presented that
did not match this expectation that they had and on that basis they are going
to proclaim this one thing a failure instead of having a more balanced approach
to it.
Leo: Yeah. Malay Gandhi,
managing director of Rock Health, a health focus venture capital firm in San
Francisco is interviewed in the Bloomberg Business piece, it points out that
the FDA's annual budget is ¼ of what Apple made last quarter.
(laughter)
Leo: So it's about $4.5 billion,
so the issue is partly an enforcement issue. Dr. Mom in our chatroom also
points out that the FDA has no authority to enforce motivational devices, so
yeah they're going to take a light touch. They're not allowed to do anything
about it. Well good. And you feel like, Georgia, that from what you see and
what we all show through these videos by the way, what you've seen from these
videos and read that the Apple Watch is going to be very useful to you, more so
you think than a FitBit or a Nike Fuel band or a
Jawbone Up?
Georgia: Well I think that one of
the coolest things that's going to change with the Apple Watch is that you
know, I go down to a tech conference and I see everyone pulling out their phone
or using Google Glass and there's something in between yourself and the people
that you're having a conversation with, what I love about the Apple Watch is
that very effortlessly without breaking a conversation you can check if a
notification is something important or not, and it keeps your eye onto a
conversation. And so I think that that's a really nice thing, so hopefully we're
not going to be seeing everyone pulling out their phone constantly and checking
their phone instead of checking the people that they're with. The one thing
that I worry about with the Apple Watch on the other side is stress levels of
people with, that are constantly turning on
notifications and having everything beep and buzz. I think that there's going
to be a huge learning curve on how much is comfortable and how much increases
your level of stress, because you're going to feel constantly beholden to take
a look every time you get a slight tap.
Leo: Yeah. Well I know I will. (laughs) Although you get, I think you'll get used to this
haptic, or taptic interface and maybe we'll start
trusting it.
Rene: It's really nice. The big
benefit over the FitBit also is that this doesn't
just measure steps and stairs, it also does calories burned, it does exercise
equipment inside and outside which I've always wanted because I use a rowing
machine, it's got a lot of really like, not next generation but stuff that I've
always wanted in other products and just hadn't had yet.
Leo: And it's constant heart
rate monitoring right? It's always doing it.
Andy: That's, I mean that's the
stuff that's the big win for me because I had a FitBit for a while but I'm just not in the habit of checking my FitBit to see where I am, you know at the end of the day or end of the course of the
day whereas this Moto 360 watch I'm checking the time several times a day and
that's when I will see a little card just like at the very very bottom of the time screen saying “Oh by the way you're only about 1,000 steps
short of your fitness goal.” Well that remind me and think well okay, maybe I
will walk home instead of getting a car this time. And it's that kind of, those
kind of subtle little reminders that, that subtle awareness that really helps
you out.
Leo: I've noticed form wearing a
Fuel band and a FitBit and all that,
that it does, it just gets...
Andy: That's the cool thing in
the screen that you're seeing right now, I love the fact in the upper left hand
corner you can designate that corner of the screen as here is a little micro
version of those three loops showing you what your activity level is, so it's
just going to be a little... almost like the phases of the moon, a little
reminder of here's your status on how well you're doing for your fitness on the
day and that's what's really going to help people out.
Leo: Getting a little excited.
So Apple has released four now, videos. I think you were right Rene, the reason
they wanted to get people in the store is they feel there will be a learning
curve and they want people to start thinking about how to use the watch so
they're not just looking at it going “Aaa.” They
don't want returns in the first two days.
Rene: I did an article on this
called Stay Calm and Apple Watch On, because I noticed in the demo area a lot
of people tried to use the Apple Watch like it was an iPhone. They pressed the
digital crown, they went to the home screen, they hunted around for the
messages app, they went to start a new message, and when we were doing the demo
the guy just lifted it up and said “Hey Siri, send a message to Bob.” And it's
an inversion, it's not a pull interface, it's a push interface and most people
are going to engage through notifications, through glances in a very different
way and I think both watching these videos and being in the store and getting
those demos is going to be vital. Just like we had to learn, multitouch is intuitive now, it wasn't when the iPhone
first came out. That's why Apple did so many videos, we're going to have to
learn how to use this sort of push glance look based interface and I think they
named it very specifically to sort of encourage us to use it that way.
Leo: Yeah.
Andy: Yeah, that's exactly right.
And if I keep mentioning the watch that I wear every day it's only because I
think it's a good frame of reference for smartwatches in general, that this is
not... my main interface with this watch is really voice commands because all I
have to do is describe what I want to be reminded of, what I want to watch,
what I want to get information on and it gets that information for me. The more
that you try to use it like a multitouch screen, the
more it's going to fail for you. The more disappointed you're going to be. This
is the first really good walkthrough that they've given of here's what the
actual experience is going to be like and that's something that they failed to
do in September they even failed to do it last month, which I have to admit got
me really concerned so it's... we're starting to get some indication of here is
what you can anticipate, here is what the language of using this watch is going
to be and I gotta say that I do like most of what I'm
seeing. There are a couple of points I still think... I'm still a little bit
confused on because I see some inconsistencies on how you surface like an
action button for instance when you decide that here's a notification I want to
do something with, it seems like sometimes you have to touch the screen to do
that, sometimes you have to swipe to do that, so I'm sure it's going to be more
clear when I have an actual watch on my wrist, but it really seems like they
have to teach a new language here, and it's not wrong for them to have to
develop a new language, it's okay if you have to learn how to use something.
Leo: These videos are actually a
great idea. They're going to do more, they only have four but you could see there's ghostly impressions of seven more that they want to
do.
Rene: I think there's ten, yeah.
Leo: Yeah. So
the first one is just kind of a generic introduction. And then they're
going through features one by one. There will be messages, watch faces, how to
use the digital touch, they've got coming soon phone call, Siri, maps, music,
Apple Pay, activity and workout. I was hoping they would release one of these a
day starting last week but they've seemed stuck at four.
Andy: (laughing)
Leo: But I'm sure they're going
to be getting these out, I hope before April 10th. Because I think
it would behoove... well I guess they only really have to get them out before
April 24th, don't they?
Rene: When you see someone just
raise the watch up and say “Hi, hello, yeah okay I'll be back in a few
minutes.” And then hang up the phone and just go right back to talking to you,
it's a pretty awesome experience.
Leo: Wow I can't wait.
Rene: It really is Dick Tracy.
Leo: Have you watched somebody
really use this other than the demo room?
Rene: I may have.
Leo: Oh, interesting.
Rene: I may have been incredibly
impressed and written thinly veiled articles about what I imagine such
interactions would be like.
Leo: Okay, so we can just say
that has the ring of truth. I was thinking maybe the reason they gave one to Topolski, he does... doesn't he do Gadgets on Jimmy Fallon
on the Tonight Show?
Rene: Yeah he also does all the
Bloomberg coverage and Bloomberg is a major pub.
Andy: Yeah.
Leo: True. But I wouldn't be
surprised, I think they want to get it on TV and I don't think they care about
Bloomberg as much. Does somebody at iMore have one?
Rene: Not to my knowledge.
Leo: Yeah. I wonder if...
there's no Macworld any more. Where else?
Rene: Yeah there's
the Macworld offices.
Leo: There's
offices. There's a website. I thought this digital touch was
interesting. This is kind of one of the more trivial uses of it, but in fact
you've even written about this Rene about how it might have some potential more
value. They also, they all change between male and female narrators and wrists.
Rene: Yep.
Leo: So the first thing you're
going to want to do is set up...
(video playing in background)
Leo: There she is. To set up
your favorites menu, right? And it looks like you can get quite a few of them
there. Three, six, nine, twelve. I don't have that
many friends.
Rene: This is so interesting to
me because there is two buttons on the phone and a lot of people have brought
this up, you have the digital crown and then you have the other button.
Leo: Yeah, that's like twice as
many as an iPhone.
Rene: Well no, so the iPhone has
the home button and the sleep button so it's analogous.
Leo: Oh okay. Alright.
Rene: I don't know if it will
ship this way but you can technically right now press those two buttons to take
a screenshot, so it's very similar.
Leo: Oh interesting!
Rene: To an iPhone, but they've
assigned one click of that button to bring you to friends, which means that
they're really emphasizing communications. Because that's, if you're doing
anything stressful, that's the easiest action to perform. Some people really
want it to do like laps for jogging because they feel that when they're jogging
they need something really easy to do. Other people just want just one click. Right
now it's two clicks for Apple Pay. If you hold, if you do
three... like if you hold it down you get the shutdown. If you press it
again you get the force quit. It's a whole bunch of stuff layered in there but
the primary ones are... it's a really interesting choice Apple's made on
what... again, you hold down the digital crown, you get Siri. You press it
twice you flip between the clock face and the most recently used app. You do it
three times you get accessibility.
Leo: Aye aye aye.
Rene: So assigning each one of
those... and no one's going to use all of them.
Leo: Is that changeable? Or are
you stuck with those actions.
Rene: Not so far, but right now
they're very similar to what happens with the iPhone. You get the single click
of the home button, the double click, the triple click. No one uses them all all the time, so the more obscure ones are just from more
rarely used actions and that's fine because you can stage interface that way
and it makes it very easy... because the people who want it more will go
further to get it.
Leo: Right.
Rene: But it is interesting how
much stuff they did bring over and what priority they assigned to all those on
the watch.
Andy: Yeah, that was just... that
was just my concern. As I was watching these videos because again, I wasn't at
the watch event last month so I had not experienced with a live fire version of
this thing, I've worn... I've had experience with the hardware but not the
actual software that was shown last month, and they were showing things like
the screen by... the screen is sort of leveraged towards just showing you a
piece of information without you having to do anything to get that information.
And if you want to action on that information, you have to do something to
surface some sort of a button that lets you interact and there's sometimes when
there's trying to say well now, if you just simply hold and press on that
screen, that's when you get the reply button coming up and there are other
parts of this video where it seemed to say, and to do this you simply swipe up,
you scroll down to see options on what you can do with this. That might, I
don't know whether that's a clumsiness of my thinking, a
clumsiness in the video or maybe a bit of friction inside the interface
itself.
Leo: Having two buttons I think
does kind of bring that up, for me anyway. Yeah you're right Andy, I have an open mind, but...
Andy: It just bothers me that I
think it's a brilliant idea to have here is one big button that does nothing
but bring up people. That's brilliant.
Leo: And that's the case, even
long pressing or force pressing or...
Andy: Well I'm saying, here's
front and center, here's one of the biggest buttons you're... you can just
simply not even divert your attention from what you were looking at, you can
just simply tap a button that you can feel and you see that that's a very very elegant and interesting way of communicating what this
watch is supposed to do. It's supposed to help you connect to people, it's when
you start thinking well “Oh wait, is this one of those things where I have to
hold and press this, or is this one of those things where I have to click this
several times to make this work. So for the most part, I've watched these
videos a few times now and I was very pleased with what I saw, there were a
couple of rough edges that are rather, I'm sorry let's be more accurate. There
were some things I still don't understand that seem a little bit confusing to
me.
Leo: There is a learning curve
though. There is absolutely a learning curve.
Rene: I don't know if you guys
remember the iPad, the button would be the mute button, or sorry was
orientation lock and then it was mute button and then it was...
Leo: Oh yeah they changed it,
yeah yeah yeah.
Rene: Well no plan survives
contact with a million or two million or five million active users and that's
part of the interesting thing of this. Maybe they will let you reassign that
later, they'll say you know there's five functions on this, do you want one
click to be friends, do you want one click to be Apple Pay, do you want one
click to be time keeping? There's a lot of room for them to maneuver with this
after they see how people react to it.
Andy: That's definitely true and
there are a couple of different aspects to this. It's true that you could
re-assign that slide button on the side of the iPad but it's not as though if
you shift, if you move it up then it's silent, but if you move it up and then
press it in now you've... accessed Siri, if you move it up and then sort of
hold it as you push it in and that's the sort of complexity that I'm not
talking about. But it's possible that this all just you know, talking... all just worrying about nothing because some of my favorite
interface things are you have a button that just simply does one thing. Like
the home button on the iPad, or on the iPhone. You associate with you touch
this and you will instantly be teleported wherever you are back to a familiar
grid of your application icons. It's a very reassuring thing to have. Now maybe
after the first month, you figure out that oh wait a minute, if I actually
double tap on this, that will actually get me to a carousel of all my running
apps and so once you discover that, that's great. And it's a great shortcut but
if you never discover, if you never discover that then it doesn't really
interfere with how that button immediately works. So it's going to be an
interesting learning process.
Georgia: Yeah, I think that it's
going to take that usual two week learning curve of how do you use this and
you're going to feel that regular discomfort of it not wanting to do exactly
what you want it to at the moment. I think that depending on what screen you're
on, different buttons are going to do different things, I think that's going to be very confusing for people. Because they're used to
always having like a center home button, we're going to expect that this is
going to work like an iPhone, and it isn't. It just can't. It's just too small
of real estate in order to interact with the same way, so there will definitely
be people calling most of us up of how to use this, why is this not working
that we hope it would.
Andy: Yeah.
Leo: Let's take a break, I want
to take a little break, we can come back if you have more watch thoughts, we'll
certainly do more watch although this concludes the primary portion of the
watch segment, there's lots of other things to talk about, including I've got
the new Macbook Pro the 13 inch with the force...
what's it called? Force truck? Touch, track?
Rene: Force touch.
Andy: Force touch.
Leo: Force touch track pad. And
I can give you some thoughts on that. Georgia Dow's here, it's great to have
you Georgia from iMore.com, her first time on the show.
Georgia: Thank you for having me.
Leo: Oh you just, I wish you
didn't work on Tuesdays, that's all I can say. Just quit your job.
Georgia: Right?
Leo: Be here every Tuesday. She
writes at, what's your beat at iMore?
Georgia: I used to do a lot of the
reviews so I used to do all the cases, we do a lot of videos there and then I
do some special pieces on different ways of psychology and the way that we use
our technology.
Leo: Yeah. I know you gave a
talk at Ull about that.
Georgia: Yes, I did one on
motivation.
Leo: Is that online anywhere?
Georgia: I believe that it is, I think that it's already out. So that was on motivation,
why do we get stuck, how can we get past it and we also then had an iMore room where we each, Serenity, Rene and I each gave a
certain talk and dealing with the different things that might be stopping us
from being more motivated.
Leo: Ull.ie if you want to see
more about the 2015 Ull conference, and I presume at
some point if they haven't already, they'll have your video up. I want to watch
that.
Rene: And she is, not to tout her
own horn too much, but she is keynoting the NS North conference I think
Saturday. Is it Saturday Georgia?
Georgia: I'm leaving on Friday, I'm
actually keynoting on Friday. The problem is that's April 10th, so
I'm going to be driving instead of making my appointment.
Leo: What!? Bad
scheduling.
Georgia: Right.
Leo: Aw.
Georgia: I know. So it's going to be
a little bit of a hardship while I'm driving down and everyone's going to be
talking about their experiences with trying on the watch.
Leo: Yeah. Seems
like you guys have some fun up there at iMore. It's like a... it's like a little geek heaven. Little bit of geek heaven.
Georgia: We have the most fun...
like I don't know every other site, but we have a blast.
Leo: Seems like it.
Georgia: We do all kinds of
craziness, we're jumping on beds.
Leo: Yeah.
Georgia: Squirting each other with
water guns, Rene cut me during our ice bucket challenge, I was bleeding
during...
Rene: I didn't just cut you, I just sent it in your direction.
Leo: (laughs) You threw an ice bucket at Georgia?
Rene: No, so what happened was it
was the ice bucket challenge and it took Georgia so long to get ready that the
ice fused into larger pieces of ice.
Leo: Oh, ow.
Rene: And we didn't notice that
until after it impacted her skull.
Leo: Oh it's her fault for
taking so long to get ready, is that what you're saying?
Rene: No it's everybody's fault.
Nobody walks away clean.
Leo: Anyway, thank you Georgia I
know your throat is killing you from talking at Ull but, thank you for being here. Rene Ritchie from iMore.com also, great place to
go as always but he also does the debug podcast there, I know Georgia's on some
of the podcasts right?
Rene: Yeah she does Vector with
us.
Leo: Vector. You can find that
iMore.com. Andy Ihnatko from the Chicago Sun Times,
he's in Colorado today. For the Council on World Affairs, but we've got him via
still picture. (laughs)
Andy: I'm going to pretend like it's 1978 and I'm giving like a live from a conference in
Moscow.
Leo: (laughs) I love it.
Andy: Tax negotiations closed
today Leo. Breshnev insisted a hard line stance on
NATO communities.
Leo: On the line with us now,
via satellite phone from Moscow. Our show today brought to you by Lynda.com, here
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them so much for their support of MacBreak Weekly.
Georgia Dow, Rene Ritchie, Andy Ihnatko, we're
talking Apple, we have been talking the Apple Watch, of course Wired Magazine
has an article, the secret history of the Apple Watch. David Pierce writing
about this and... now you've been following this all
very closely. By the way, nice job on production, Wired. They're doing some
really beautiful here. This is like reading a great magazine article, a New
Yorker article with beautiful illustrations.
Andy: Yeah.
Leo: What do you think of this? Any revelations here?
Andy: Not a whole lot... most of
it seemed to be the same stuff that I got talking to people who were designing
two different kinds of Android Wear watches and it's very familiar to stuff I
was talking about to people who were not involved directly in the development
of the Pebble but had spent like a lot of time with those people. It seems like
they're reiterating a lot of things that seem to be intrinsic and obvious to
the design of the smartwatch, not a whole lot of surprises. The one kind of
interesting thing to take away is that they did make the point that this person
was a... somewhat a controversial hire.
Leo: Gruber called Lynch a
“bozo, a bad hire.”
Rene: He was the flash guy.
Leo: Well he was the guy at
Adobe who said an iPhone should really support flash, so that's part of the
problem right?
Andy: Well, but I mean it's
like... I don't know. It ignored the idea that there were some good arguments
that he was making and also saying “Oh my god, what use could this person be because he had an opinion that was not shared by me, the
commentator.”
Leo: Right.
Rene: One of the interesting
things to me is that they, Apple, and we all know this, Apple tests a lot.
There was this old saying that you do like a hundred prototypes, ten... sorry a
hundred ideas, ten prototypes, one final version. And one of the prototypes
they mentioned was using a time-line based interface which sounds very similar
to what Pebble is shipping as their next generation interface, but Apple
decided against that because even though it would be past, present, and future
it didn't do enough in their minds at least to prioritize the importance of
that information, it was just chronological and they want it to have multiple
dimensions of importance serviced on the Apple Watch. So things like... just a
little bit about how the project started, how the development went on it, I
thought were really interesting. I kind of wish that it had gone deeper into
some of the stuff, and some of it was hard to tell
what was David and what was Apple. You know, just because what was ascribed to
Apple was ascribed to Apple, and what the journalist kind of takes away from
that, I think are very things and I like, I'm a history buff. I like knowing
all this kind of stuff, so all these details the better for me.
Leo: By the way I have to give
you credit because I stuck with Becoming Steve Jobs and you're right, this is
actually a really good book and I can see why the Jobs fans like it, because
it's a much more fully formed picture of Steve than...
Rene: Not whitewashed...
Leo: Well it isn't whitewashed,
and now in hindsight the Isaacson looks a little bit more whitewashed. I mean
it really is the full picture of Steve Jobs, and I feel... I'm still not finished,
only in chapter 7 but I feel like I'm learning, I feel like I'm getting to know
Steve in a much better way. It's really well done.
Rene: It made me re-recreate
creativity incorporated right afterwards because they kept referencing it.
Leo: I'm dying to read this, this is of course the president of Pixar.
Rene: Yeah.
Leo: And in the book they really
give, they say you know Steve would take credit for Toy Story, it ain't that. It's the president of Pixar whose name escapes
me.
Rene: Ed Catmull.
Leo: That's right, Ed Catmull. And of course John Lasseter,
who were the real geniuses there. Catmull's written a
book that I can't wait to read, called Creative Incorporated. Creativity
Incorporated and apparently, it is going to be my next book because Schlender and Ted Sally that it's the book on how to manage
creatives.
Rene: Yeah, well not just that,
you had to manage down all the talent in Pixar and a lot of Hollywood
individuals, they just leave after a project. They make a project, they leave.
They kept this group together also they knew how to manage up to George Lucas
and Steve Jobs which is not an easy task.
Leo: Not easy, yeah. Well one of
the things they did we learned from the book, is just keep their physical distance. Catmull said we're going to
be as... Pixar is going to be as far from Next which Steve had to run, as
possible. And Steve didn't really care to get in traffic so it was really
pretty easy to do.
Rene: There was a brilliant story
from James Thompson who does the PCalc app and DragThings at the Ull conference
and he shared a little bit that he was the original engineer on the dock and he
was working out of Apple's Irish office and he would, he went to Apple one day
to you know, for one of the meetings. And Steve Jobs was alone with the human
interface guy and he said you know, how's the dock
going? And the human interface guy said it's great, James is in town from
Ireland now, and Steve just turned out, turned left, went to Bertrand Serlet's office and he said “Am I to believe that the
person working on the dock is living in effing Ireland?”
Leo: (laughter)
Rene: And he told them to fix it
immediately, so they went to James and said “You've got to move to Cupertino.”
and James said “No?” So he said, okay. Here's what we're going to do. We're going
to tell Steve that you moved to Cupertino, and then you're never going to be in
the same room alone with him again.
Leo: Yeah, yeah. How can you
write good software in Ireland? That's Steve. You know, what I get from this
book is that he said things like that, and then five minutes later forgot that
he'd ever said it. And would even be embarrassed to admit it.
Rene: Yeah.
Leo: Yeah.
Rene: He was fiery. Tim Cook is
more... yeah. Analytical.
Andy: One of the most interesting
sort of through lines of the book was the number of times where he felt the
need to apologize for past behavior. Sometimes even like three minutes like
after he did something he regretted.
Leo: Schlender says, and I think this is accurate, he's basically
like a spoiled kid. Who has temper tantrums and then regrets it. And wants it
his way and no other way, acknowledges...
Rene: Not unusual at that level.
Leo: No. And I think we all have
to acknowledge that was those, in many cases, character flaws that made Steve
Jobs a genius, that gave us the iPad, the iPhone. The iPod, the iMac.
Rene: I can't imagine someone
writing a book about this, like about me like this. I would...
Leo: Well it had to be after his
death, right?
Rene: Yeah but I mean I have
enough embarrassing anecdotes and I wouldn't want to see it in print.
Leo: My god that...
Georgia: I'm taking notes now. I'm
taking notes now, don't even worry.
Leo: (laughing)
Georgia: Good for Steve, he can see
you know. An only child, he mentions spoiled beyond belief.
Leo: His parents thought he was
like god's gift and they treated him that way.
Georgia: And he ended up believing
it.
Leo: Yep.
Rene: And it worked for him.
Leo: Well it did because... he
didn't let other people get in the way and I think one of the greatest quotes
from Steve, and it came from the Isaacson book, was he said you've got to
realize, everybody kind of accepts everything and assumes that the people who
designed everything around you were smarter than you. You've got to understand,
they're dumber than you and you can fix anything. You're not stuck with anything that you've
been given. So make it better. And I think that's not such a bad thing. Hey
speaking of that, I thought I'd show you, this is the Galaxy S6 Edge. Which I
just got today, so... but let me show you the finger print reader. First of
all, it works just like, it works just like the one on
the iPhone and the iPad.
Rene: Am I to believe that their
previous fingerprint technology has been changed for something that now works
like...
Leo: Yeah because I have...
Rene: That's actually a good
idea.
Leo: I have one on the Note 4
which you had to swipe, just like most fingerprint readers until Apple came
along. Now it's Apple's style and if you want to add a fingerprint, it's very
Apple style. I showed this before the show but let me show you again, I'll go
to the lock screen in security and I'll add a fingerprint. So it says place
your finger tip on the home key to verify your identity, so I'm going to unlock
it now. Whoops. I'm going to unlock it now, and I'm going to add a new
fingerprint. Let's add this one. Doesn't this look a little familiar? Watch
this. Oh, and as I continue to place my fingertip on the home key, it builds up
a fingerprint bit by bit.
Rene: It's black not red Leo.
Leo: Okay, alright. It also asks
you just as Apple does to... okay, now stop. We're going to try it from a
different angle. It's very similar. And it, I have to say it seems to be very
similar in its actions. It seems to be instantaneous, it's a great way to unlock the phone. I don't have to swipe it any more, it's much more reliable than previous Samsung...
Rene: I hope everybody has these
eventually.
Leo: This is so great,
especially with tap to pay.
Andy: Yeah and I mean... I'm not
one to really care about one phone ripping off another phone, I use, usually
like maybe one new phone every five weeks for all the reviews I do and every
single time it's like gee, I wish that my Android phone had this feature from
the iPhone, or I'm testing out the iPhone 6. Oh gee I really wish the... I
really miss this feature from Android, I mean when I was using the iPhone 6
it's like geez, if Android had a phone that looked and worked exactly like this
I would definitely be buying one exactly like that. And so anything that makes
a better choice for consumers, that's not just... if they understand that... if
they understand the reasons why Apple or Samsung or Motorola made this choice
and implement them in their own way, then it's just nothing but upside for
consumers.
Leo: This is the Edge so this is,
certainly unique. I don't think it adds any functionality but anybody looking
at it will go ooh.
Andy: It's cool, exactly.
Leo: It's beautiful.
Andy: I don't understand why
people are complaining about that. If you were to look at any product that
Apple, Motorola, again, any product and you have to justify every single detail
as something that adds function, you're not going to get there. It's okay for
people to buy this simply because my god that's a really cool wrap around
screen, I like it and it gives me pleasure.
Leo: Especially since you do a
lot of sliding so it feels very... kind of...
Georgia: More smooth.
Andy: Particularly on Android
where they really do, at a much more intense level, the idea of swiping in from
one side of the screen actually actions something.
Leo: Right.
Andy: Apple has, Apple developers
haven't really picked up on that the way that Android developers have.
Leo: Yeah. I think it's... I
mean I've only had it for a few, and I decided to buy the Edge because... and
then I felt bad because I read all the reviews that said oh save $100, it
doesn't do anything. But I just... I think it's
pretty, and it is... it's a little, people were saying it's very iPhoney and from certain angles, certainly if you look at
it from this angle, that could be the bottom of an iPhone 6. But no one's going
to mistake this for an iPhone.
Rene: Except for Samsung's rep
according to Engadget. I don't know if you saw that
in the Engadget review, the Samsung rep picked it up
for a few minutes and didn't realize it wasn't an iPhone.
Leo: I could tell the
difference, having used and owned both.
Rene: The edge at least looks, I
like the edge better and it's the same reason I like the Galaxy Notes better,
is that it feels more like Samsung being Samsung to me and I find that way more
interesting.
Leo: Yeah. It's... well I mean
when you compare it to the note with the plastic, you know back and all of that
it's really quite elegant. I don't know, I'm excited
about trying it out. I'll have a review for it on Before You Buy but so far,
hey the fingerprint reader works. And as long as we're talking other new
things, here's the new Macbook Pro, 13 inch with the
force touch trackpad, that's really the only thing that's different from
existing Macbook Pros.
Rene: And Broadwell,
yeah. Broadwell processors.
Leo: New chipset, faster SSDs
they say. Does feel snappy, I got the i7, I don't know why. I got all the
memory in a big drive, I just thought... I'm going to max it out.
Rene: If you're going to roll,
roll deep Leo.
Leo: After having talked to Andy
you tried these out at the Apple Store, I did a little experiment. I turned it
off, and I had everybody in the studio click the trackpad and verify for themselves that it doesn't move. I mean it's just a solid,
it's like the wrist rest, it's just solid. And then I
turned it on and you start clicking and you will swear your mind will swear
yeah, it's moving. There's a click.
Rene: Like physics is a lie.
Andy: You know, I'm only less excited about force touch as I am about the Apple Watch in terms
of what this says about future Apple products. Because once they start
putting... once they start really expressing the rules for here's what this
does within their interface and once they start putting into things like the
iPad and the iPhone, they don't even have to do something space age like having
a virtual keyboard where you can feel the keys underneath your fingers. If they
just simply give me the ability to rest my finger on the user interface element
and get information about it and basically how I interact with it physically
changes what it does for me, my goodness. That's a totally unimaginable way of
interacting with a computer and it just gets me so excited about what could be
done with this, how Apple could intelligently put this into something.
Leo: This is a classic Apple
though, where there's nothing new here, we've had haptic feedback for years. In
fact every time I use it I was very... it's like, oh that's a gimmick. But they
just made it better and work and it's... now it's like...
Rene: It's a very different
technology that Apple's using.
Leo: Is it? This is not
traditional haptics?
Rene: Yeah, so I forget... I keep
forgetting her name, but it's based on a 20 year old paper on something called
sandpaper. And some people tried doing it with sonic, some people tried doing
it with horizontal forced but the one I believe Apple is using, they figured
out that your fingers can't really tell the difference between horizontal and
vertical forces, so they can hit things together horizontally and you'll
perceive them to be a vertical push or press or... they can do all sorts of
things, dimples, all sorts of simulations of vertical... I forget what they
call them. But vertical effects, and it took a long time and I think I
mentioned this before, but victor who worked on it for a while at Apple was
tweeting during the event that he can't believe Apple got it to market. So
quickly, and this is the first generation, they've basically made multitouch three dimensional and it's going to be super
exciting because it's on the watch, they managed to get it on the Mac within
six months of showing it off on the watch, it's rumored to be in the next
iPhone, perhaps the iPad Pro as well. It's going to add, literally another
dimension to all the interfaces we've been using.
Leo: This is... it's Margaret Diane Rezvan, she
was at the MIT media arts and sciences program. Co-authored with I presume this
is Marvin Minsky, came out in 1995. So it's computational haptics, the
sandpaper system for synthesizing texture for a force feedback display. Oh I
see. Her name is Margaret Diane Rezvan Minsky.
Rene: Yeah.
Leo: Ok, so Margaret
Minsky. And it’s got Nick Negroponte’s
signature. It’s certified by Nick
Negroponte. All right, that’s her last
name. I get it, Ok.
Rene: It’s like we
used to see multi-touch demos at MIT that looked like minority report, then eventually we got the iPhone. These technologies take a while to…
Leo: And by the way,
let me show you one interesting thing here. I’ll quick add to that, so I’ve turned on tap-click. Maybe I shouldn’t with tactics or haptics
because that may be a little bit confusing, so I can just tap it, I could click
something. If I press it a little
harder, it’s a click. If I press it
really hard, it does a preview. Which is kind of interesting. I don’t know if I am convinced of that … I
mean it’s easy enough to press a space bar which is the way I’m used to doing a
preview. And the space bar is a toggle
which is nice.
Andy: But it’s like
what I was saying before, it’s the sort of thing that if you don’t know it
exists, it doesn’t complicate this for you at all. But once you find out that it exists, if it’s
a natural gesture, then it becomes second nature. It’s really going to be just a question of
can Apple implement this so successfully and evangelize it to developers so
well that it will be just as natural as tapping the space bar or just as natural
as holding down the shift key while you’re clicking on something?
Leo: I feel like
this is not quite fully hooked … maybe that’s just me.
Andy: It’s well implemented, it’s just not as broad as it needs to be to be
revolutionary. But I’m really excited
about what can be done with this. So I’m very excited.
Leo: Yea, clearly,
obviously it’s not new, Ms. Minsky created the concept twenty years ago, and
we’ve seen haptics often since then. This is the first time I’ve used it where it has a clear value, and it
is kind of magic. That it feels like
it’s moving. There’s a physical click on
something that is absolutely static.
Rene: Amazing.
Leo: Yea. I think I might turn off the deep click,
because I accidentally do it, I’m not really sure when it’s going to happen,
maybe I just haven’t gotten used to how hard you have to press and all that,
but…
Rene: And it’s new,
Leo. This is, again, the first iteration
of this technology, and I don’t know if you’ve tried iMovie yet, but there was an
editor talking about it. In iMovie, it
will give you a little bit of forced feedback when you get to the end of a clip
to tell you that it’s, there’s a drag coefficient now at the end of it. And the editor who was talking about it said,
“I didn’t even know about it, I just suddenly moved my finger, it told me I was
at the end, and I realized I was at the end before I realized why I realized
it.”
Leo: Ok. Maybe it’s going to be in applications, it
will be the most useful. I’ve only used
it in finders so far. Ok.
Georgia Dow: Hopefully after a while it will just
become intuitive.
Leo: Right. Well, it isn’t because we’re not used to this
idea, of pushing a little bit, a little bit more, or a little bit more. It seems a little weird.
Rene: If only you had
a Blackberry Storm.
Leo: Oh, that was
horrible. That was a physical click.
Rene: The second one
was piezoelectric which was a little bit different, but it still wasn’t the
same.
Leo: So, there you go, a couple of new products in this brick house today. So far I love the Mac Book Pro, it’s fast, the screen is really beautiful. It’s not a higher res screen then before, is
it?
Rene: No, I have last
year’s model and I miss that trackpad.
Leo: It’s just
gorgeous.
Andy: To me, it’s
still the Mac Book Pro with the word Pro in quotation marks, because it’s an
excellent mid-range computer, but it’s really not a top of the line anything,
as far as I’m concerned.
Leo: Semi-pro. It’s a semi-pro.
Andy: Yea, it’s how
like, you know, when you go to the BMW showroom, and you go into the luxury
edge of the showroom, and they’ve got the one that’s not really as good as the
rest, just to get you to spend the extra ten thousand dollars on the really
good ones? That’s what the Mac Book Pro
is for me.
Georgia: It’s the Diet
Coke of Pro.
Leo: The Diet Coke of Pro, yea exactly.
Rene: Civic use of
toaster oven.
Leo: (laughing) I like it, because you know, I normally us
a 15” here, and I just like the portability of the 13”. This is not going to end up being the studio computer, I think I’ll just take this for my travels. This will be my photography computer, hence
the picture.
Rene: So you’ll have
the Mac Book for Ultralight, you’ll have this one in between, you’ll have Mac
Book Pro, and then the iMac, and then the … you’re going to have that entire
diagram Apple put on their display, Leo.
Leo: I’m actually
not buying the Mac Book because I decided instead to buy this, I decided that Mac Book wasn’t going to be fast enough for what I want to
do. But Lisa’s buying it. So I get to try hers.
Georgia: Well, what
color is she going to buy it in?
Leo: I’m trying to
convince her to buy gold, she won’t.
Georgia: Why not? It’s
so pretty.
Leo: Hear that,
Lisa? Gold is pretty. Are you going to get gold?
Andy: It’s a very subtle
gold.
Leo: Well, that’s
the thing, I’m thinking she’s thinking it’s like gold, gold.
Andy: Yea, it’s more
like if you go into the art museum and you see a relic from a thousand years ago, it was just choice of metal
as opposed to, “hey everybody, look at this gold thing that I own.” As I said with the very first gold iPhone,
it’s more like Katharine Hepburn gold as opposed Kim Kardashian gold.
Leo: I’m thinking
she’s thinking it’s Kardashian.
Georgia: It’s not a
gaudy gold.
Leo: We’re talking about
you, Lisa.
Georgia: It’s just
enough gold so that people, everyone knows that you have the new Mac Book.
Rene: It’s the same
gold as the iPhone.
Leo: You have the
gold phone, right?
Rene: Yea.
Leo: No, you don’t
have the gold phone?
Rene: No, I do. This is the gold phone.
Leo: No, I’m talking
to Lisa, I’m sorry, Rene. I see that you
have it, Rene. She says she’s getting
the gunmetal gray.
Georgia: That’s also
very cool.
Leo: Because she’s
kind of like’s shooting things.
Rene: That’s cool too.
Georgia: That’s very
cool.
Andy: I did want to
say something, though, about the new Mac Book. I only really get my most deepest opinions and
understandings about something by trying things out, and sometimes failing
miserably. This week I decided, you know what, I don’t want to be
bothered by TSA, I don’t want to be bothered with a 13” notebook, whatever I’ve
got to do this week I can do it with my full sized iPad and my iPad mini, and
that’s all I’m going to take with me. And, oh guys, with so many things today particularly would have been a
lot easier if I just had the ability to run Mac OS or if I had that sort of
resource available to me. And so, it
really did, not that I was ever skeptical about the 12” Mac Book, but if I had
a 12” Mac Book in my library, there’s no questions I would have thought, maybe
I should just leave a Mac Book at home. A 13” Air might have made that decision for me. No, I don’t really want to be bothered by
that. That would have been an iPad sized
Mac seems to be something that would get me very interested in spending $1,300
of my money to have my fourth working Mac in the office.
Leo: Yea, well
actually you maybe want to wait for the new 8K iMac. This is not true, is it?
Rene: This is why I
don’t like modern media. I have a big
problem with mainstream media right now. On LG’s website it says that Apple had announced an 8K iMac, and a bunch
of websites wrote a story saying “LG leaks an 8K iMac.” LG did not say Apple is making one. LG said Apple had announced one. Apple has not announced an 8K iMac. So the headline should be, “LG erroneously
reports that Apple has announced an 8K iMac.” That’s it. There is no other
story here.
Leo: The 5K already
pushes existing hardware to it’s limits.
Rene: And yet there’s
no connection, Apple had to make their own timing controller to get the
5K. The next generation Skylake processors, which aren’t out yet, are required to
drive 5K. LG’s existing panels are
nowhere small enough for an iMac at 8K. It is so wrong, but it also shows what is not good reporting.
Georgia: Any story of
Apple has legs.
Leo: Well, yea, of
course. Everybody knows, me being a
suspicious type, figure the guys, especially at Apple Insider who are writing
this know better, but it just generates so much traffic.
Rene: I think people
will click anyway. I mean if you just
write LG says Apple announced, I think people will click on it the same.
Leo: By the way,
just so you know, the name for this will be Quad Ultra High Definition. So it’s sixteen times bigger.
Andy: This is why there’s subtle things you need to know how to do when you’re
writing stories. I was introduced to
somebody last night, a woman who was introduced to me as a neurosurgeon who
works on beetles – b-e-e-t-l-e-s. An insect neurosurgeon. And you realized that you meet enough odd things in this world that you
don’t understand that you know that, “gosh, I should write about this, she
performs micro-neurosurgery on beetles.” And I realize that, no, this is the point that I start asking very
simple and straightforward questions to make sure I understand exactly what is
being said by beetle neurosurgeon, and it turned out to be something completely
different from what those two words might actually mean.
Leo: Do beetles even
have brains?
Andy: They do, and
according to this person, they do sometimes get tumors. And it turned out, ten minutes into the
conversation, that someone played a practical joke on her by introducing her to
me with a fake job. And she kept up the improv for about ten minutes before, with me, again not my
saying, “Oh my God, that’s so much.” No,
my first question was, “Is this therapeutic or a research sort of surgery?”
Georgia: Therapy for
beetles.
Andy: So if someone
tells me that we’re developing an 8K screen, at first I will not say I’m not
going to believe you, I’m going to say, “That’s interesting, but what purpose,
what market does an 8K screen, and who’s it being built for.” And eventually they run out of ways to tell
you that, “Ok, I just made all that up. I’m very, very sorry.”
Leo: Was she at
least an entomologist?
Andy: No, I’m trying
to remember, she works in the sciences, in the social sciences.
Leo: So she could at
least tell a good story.
Andy: You could tell
she was a very good sport, the fact that, if I were introduced to somebody as,
“Well, he is a mean ichthyologist.” And
for me to simply roll with that and say, “Yea, well the thing is, not many
people build furniture for underwater installations, and this is going to be a
more important thing as we try to populate some of these places near the
Marianas Trench. How do you get a veneer
to stick at ten thousand feet? These are
the problems I’m trying to solve.”
Rene: I should just
clarify because some people are asking, if LG is a major supplier for Apple, so
if they have an 8K panel it is not beyond the realm of possibility. In fact it is likely that Apple has those
panels, and is thinking, “What can we do with these?” But that’s not the same as Apple announcing
it. And it reminds me of the Apple TV in
the news this week, where it was said that the Apple TV, the new version, won’t
support 4K. And that’s a tricky thing to report, because as far as I know, and
I might be wrong, because it’s not the most up to date information, the hardware
is perfectly capable of 4K, there’s just very few 4K television sets, and
almost no 4K content on the market. So
there’s not going to be any 4K content for it at launch. But whether six months, a year, you know, two
years, three years down the road, they can flip a switch on that. That’s sort of a nuance difference, but I
think it’s an important one.
Leo: Can the
hardware do it is the question, not will it have
support out of the box.
Andy: I’ve seen two
different stories, one of which was talking about the 4K Apple TV, and one that
was actually talking about a 4K Apple television set. You’re talking about the Apple TV not the
television set?
Leo: The Apple TV,
yea, the Apple TV box.
Andy: Yea, that
second one leaped out of me because this is another case of, so you’re saying
that you have disappointing news about a product that Apple has not even hinted
at ever releasing, and this is news how?
Leo: Yea, I guess it
just points out the importance of listening to MacBreak Weekly each and every week.
Rene: Well, it sets
expectations. My only thing is that, it
set expectations and then it comes out and they’ll say, “Well Apple promised us
this.” And you go back to Apple, and
they never said anything about that. Like where’s my 8K iMac.
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Apple launches products. Now, remember,
that there was a big move to get people to come into the Apple store to buy
their phones. According to this article,
and we’re going to get you a chance to vet this here, at Business Insider, Jim
Edwards writing, she wants to encourage customers to avoid their local Apple
store when the watch goes on sale and order online. Is that true?
Rene: They’ve been
doing that for a while. If you look at
the most recent iPhone launches, for a while, it seems, prior to Angela Ahrendts, that they would try to encourage you to go to the store, they wanted that.
Leo: Tim Cook said
that. He said it at a quarterly analyst
call. “We want to get people in the
store.”
Rene: They want them
in the store to buy iPhones, but for the launch itself, it started to look more
and more over the years, that it was becoming, it was like Andy said earlier,
problematic for them. And more recently
they’ve been making pre-orders available, and they’ve been guaranteeing
shipment as best as they can day and day, and that’s been taking a lot of
pressure off of retail. And those
launches are hard for retail.
Leo: Oh, I know, but
it’s also fun for retail. Don’t downplay
the value of having a line outside the store. The employees get all excited, they countdown when the door’s opening,
they clap when people buy the first one. I mean there’s, for a retail employee, probably has to be a
highlight. But they’ll still get to do
that.
Georgia: It’s probably a
highlight for the first few times that they do it, but by year five it’s
probably getting to be tiresome and then people are really aggressive. I remember once Rene and I lined up for the
entire night, and we got there, we were racing down to try to be first in line, there were three fights that broke up on who was the
first person to get the iPhone. And so I
also think they can get a lot of negative press, and that they’re hoping to
make this as smooth as possible.
Andy: Yea, that’s
exactly right. You hear about the
quotes, about the disaster of New Coke, when the team that led up that project
later on was saying, “Was this just like a brilliant scheme to get people to
buy more of the regular, classic Coke?” And he said, “I’m not that dumb and I’m not that stupid. I’m not that smart, I’m not that dumb.” And the more that you look at the arguments,
and think, oh, I bet that they’re sort of constraining supply to make sure that
there’s high demand for this. I might
have had more belief in the argument a few years ago, but now it’s starting to
make Apple look like they can’t anticipate demand and they can’t manufacture, if
they can’t anticipate this sort of stuff. So they better they can do at managing people’s expectations of how
likely is it going to be that I’m going to be able to walk away with a new
phone, a new laptop, a new watch in the first few weeks, the better they are
going to look as a company. It’s
something that doesn’t make them look good because if they’re telling people,
they’re encouraging people to show up at the store, and not have any assurance
there’s going to be any stock of what they want, I’m sorry, enjoy your 16GB
iPad Air Two, I know you didn’t want that one, but it’s all we have for the
next two months. The better they can do
at managing that, the more professional they look, and
the better the experience is going to be for every consumer.
Leo: That’s actually
a really good point. There’s also the
issue of scalping as you mentioned.
Rene: And people getting paid to wait in lines, and it’s not the spirit that it always wants to be.
Leo: Yea, I waited
in line for the iPhone 6, what time did we get there, John, midnight, two? You got there at 10:00 PM, I think I arrived at 2:00 or 3:00 AM. And it wasn’t the experience I had waiting for the first iPhone, which
was really a joyous experience. There
were too many people there who were there just, you know, to get it for
somebody else, I hate to say it, but like bums, who’d been hired by somebody to
wait in line for them. So maybe that’s
it. Apparently there’s not going to be
any in store pick up at all in the U.K. for the Apple Watch. I don’t know what’s happening in Canada, do
you know?
Rene: I don’t know
for sure in Canada. The U.S., I believe,
there is.
Leo: Yea, customers
will be able in the U.S., according to this article, to pick up their watch in
store. But you are encouraged to order
online. I’m going to order online. I thought, see, I misunderstood, I got the
impression that Apple really wanted people to make these 15 minute
appointments, and have the experience of trying it on.
Rene: If you’re
unsure. So there’s going to be people
like us, who are just happy to order, we know exactly what we want, or close
enough, and then there’s going to be people who are unconvinced, they really
want to see the bands, they’re not sure about, you know, and they’re going to
want to come in. So Apple needs to cater
to both those sort of ends of the spectrum.
Andy: Also, realize
the kind of, if anyone has had any exposure to a smart watch, which is not
likely, pretty much, they’ve seen things like the huge Android Wear watches
that have been on the market at this point, they’ve seen things like the Pebble
Watches that are cute and they’re very wearable but they’re not terribly
ambitious. I can’t say this enough. Apple really has a big job ahead of them,
it’s to teach people that we are building something brand new, please come in
unafraid, and with no expectations, and we will fill you in on something we are
terribly excited about.
Georgia: When you think,
though, that they have a three hundred million user base, of people that have
5’s and 6’s, then can use the watch. I
mean, even if they only capture 2% of their base core audience, and they’re
definitely going to get over that, they’re already hitting over five million
people that are going to be buying the watch. So, I think that it’s not going to be as hard of a sell, because people
that love Apple products really love Apple products, and I think that the watch
is going to be easier to sell than they would expect.
Leo: The Business
Insider … go ahead
Andy: Just I would
like to think it’s going to be at least a little bit of a hard sell, because,
again, it is so new, I would be very suspicions of somebody who said, “I know
that the new iPad costs $500.00, but I don’t care, I’m going to spend it
anyway. I have no idea how it works,
I’ve seen a couple of videos, I’ve seen everybody cheering during the roll out,
but the fact that it has an Apple logo on it is good enough for me.” I don’t think any company can live up to that
kind of expectations. I’m not even
talking about, I’m not even complaining about hype, I’m not complaining about
the hero worship, I’m saying that this would be a bad position for Apple to be
in, I’m simply saying just because of the fact that we put a logo on something is
all the reason you need to buy this. I
really like the fact that they keep saying, “Well, look, we’re making this case
point by point by point. We’re releasing
videos, we’re doing multiple events, we are restructuring our stores so that
people can come in without any … we’re not going to do a credit check, we’re
not going to have any sort of idea of whether or not you’re capable of buying
the steel or the sport band, we really understand that we need to explain to
you and convince you that we’ve done something great here.”
Rene: The thing that
was interesting to me is that my mother and my sister, they never wanted first
generation iPhones, they didn’t get iPhones until much later. They didn’t get first generation iPads. They had no interest in, and thought I was
nuts when I drove to Albany to get them. And they both want first generation Apple Watches. They want to get them immediately. I have some friends, too, and the reason is
because they have specific problems with their iPhones. Like my mom keeps her phone in her purse, and
she misses messages and calls. My
sister’s paging system at the hospital works off iPhones, and she won’t have to
carry her phone. So they all have these
problems that they’ve faced day in and day out, and they’ve seen enough in the
Apple Watch to know or at least to suspect that it will solve that problem for
them, and that’s made being an early adopter, or getting the first generation,
or just knowing that they want to order it, a very easy choice for them.
Leo: This is the, I
guess I didn’t realize this, but Business Insider actually got a picture of the
memo. The actual memo
(laughing). There’s some
credibility here, because there’s the Apple watch table and I have been told by
a person I know that has actually seen the table that it is very high tech
table, with lots of electronics inside.
Rene: You’ve got to
try them. Serenity and I lingered so long at the event that one of the tables
cleared out. Yea, you get a badge and
you get to press the badge on the side and this secret drawer opens up and all
the watches are in little containers there.
Leo: There it is,
yea. So in the text of
the memo from Angela Ahrendts, “Get in line, online. The days of waiting in line and crossing
fingers for a product are over for our customers,” she writes. “The Apple store app and our online store
make it much easier to purchase Apple Watch and the new Mac Book.” Note that, the new Mac Book, too. “Customers will know exactly when and where
their product arrives. This is a significant
change in mindset, and we need your help to make it happen. Tell your customers we have more availability
online, and show them how easy it is to order. You’ll make their day.” So that
is a very clear, I mean I think this is a genuine memo, and that’s a very clear
shift.
Rene: I think Mark Gurman also reported that even in stores, they won’t
necessarily have a lot of stock, you’ll be taken with them very kindly with
them over to kiosk, which is their version of the Apple Store, you’ll order it
that way and it will be delivered to you.
Leo: I should get
the Apple App on my iPad or iPhone, because I remember last year, with the
iPhone 6, the Apple store online was all broken. But you could get through, barely, you could get through on the app. So do
it on the app, it sounds like.
Rene: Try both.
Leo: Try both, have
both going.
Rene: And there’ll
probably be a limit, I think the iPhones are usually two units per person or
per account
Leo: Right.
Rene: Don’t think you
can buy an army-full immediately.
Leo: Well, you know,
I do feel like these watches will often be sold in pairs. Because, like Lisa and I
are going to both buy them so we can do the heart thing.
Rene: You can send
your heart thing.
Georgia: Right, you can
send the cute little pictures, too, to each other. I think I’m going to drain my watch in the
first hour. I’m going to be sending them
to everyone. Don’t send me your
messages, your iMessages that day.
Leo: So do you have
a special someone, that you’re going to have to get a
watch so you can do this?
Georgia: I am. My husband and I are both going to be getting
watches. It’s going to be for his
birthday, he’s very excited. And…
Leo: Yea. And is he normally like a Mac geek?
Georgia: He is quite,
and he’s been using, he has a Pebble. So, he’s not a watch person, per se, but he loves the Pebble because he
can get any notification without having to worry, and that will be the same
reason that I’m going to be getting the watch. I have the iPhone 6 Plus. It’s
huge, trying to get it out of my purse is a mess. And so it’s going to make it easy, and we
can, if I’m in session and someone has an emergency, I can get the message
right away.
Leo: Isn’t that
cool? You’re a psychotherapist. I lot of therapists don’t wear watches
because they don’t want to be looking at the watch during the session. It always annoys me, they put the clock behind my head.
Georgia: Right.
Leo: So it looks
like they’re looking at me, meanwhile they’re thinking, “Almost done, almost
done, almost done.”
Georgia: (Laughing) I do
keep clocks in the room actually, one that’s behind the person, and one that’s
in front of them so they can also monitor their own time.
Leo: Good. That drives me crazy because I can’t tell
what time it is, because they put the clock behind me, I need to know if I have
enough time to tell this long story.
Rene: It’s going
faster than a normal clock.
Leo: It is, because
an hour’s fifty minutes. I don’t
understand it. I’m just kidding. Actually my ex-wife is a psychotherapist, and
when I told her that my therapist had his clock behind me and I couldn’t see
it, she said, “That’s not good, he should have two.” Just like you do, Georgia.
Georgia: Exactly. So that everyone feels comfortable and no one
feels stressed.
Leo: But how would
you do the watch? I mean, that’s going
to send a message…
Georgia: Well I hope I
don’t have any, I’m not going to have any notifications, only, I’ll have everything off. I will just have to. But if I
have a client that is on, you know, that is in dire straits and I need to get a
message from them from the hospital immediately, then instead of having them buzz my phone in the room, which is very distracting in
session, but only in cases of emergency they can do that. Instead then they can send me a message of
“Emergency call, right now,” and then I will have to relieve myself from
session or, you know, call back in between sessions just so I can get the
message.
Leo: You’ll have to
teach your husband some secret taps. Because the taps, the clients don’t know about the tapping.
Georgia: I know. I don’t think I’ll be able to do that though,
because it will be so distracting to me … yea.
Leo: You’ll
giggle. In the middle
of a session. Inappropriate
giggling!
Rene: You’ll be
tapping out, “Where’s my sandwich?”
Georgia: Right, right,
exactly. I’ll have to have everything
off when I’m in session unless it’s an emergency.
Andy: It does strike
me that it’s part of an interesting modification to the way that we socialize
with each other, because you could make the argument that, if you’ve got your
phone, let’s say, on a table that’s near one of the chairs, near the desk, and
it buzzes quietly, and there seems to be part of the, ok, there is something that
is apparently important enough that someone is calling my doctor during this
session, you excuse yourself, and then for five seconds you miss the call, or
say, “Oh, actually, this is a medical emergency, I’m afraid I have to excuse
myself.” Would that be better than
simply, something has been communicated to you in this room without my
knowledge, now you’re just saying, “Oh, gee, I’m sorry, I forgot my pen. I’ll be right back.” Everybody’s entitled to the form of
communication that works best for them, but it’s going to be interesting that
now every time someone says, “Oops, I’m sorry, look at this, I just spilled
this water all over my shirt, let me go see if I can change that.”
Rene: What’s funny
for me is that I had lunch with someone who had an Apple Watch for a long time,
and I had my phone in my pocket. And my
notifications are almost always off. There’s only one thing that can buzz it, only certain people that come
through for that, and it is people that usually have critical information for
me. And so when it does buzz, I almost
always have to check it. So there were a
couple of times when we were having lunch that I had to excuse myself, and you
know, sit up a little bit so I could pull my monstrous iPhone 6 Plus out of my
pocket, and then look at the notification. And I have previews off, because you never know, you don’t want to have
any kind of sensitive information displayed, so I have to swipe through to get
them. And it’s, it didn’t seem like that
it was an arduous ordeal, but a couple times I just saw him twist his wrist
slightly, glance at his watch, and then go back to talking to me. And suddenly I felt like an animal, like a
caveman, like someone from a different time. And I just, it was such a much more elegant experience for him to do
what I was trying so poorly to do, that I was sold on the whole notification
triage system immediately.
Leo: Incidentally,
look at this table. If you walk into the
store, you will not be able to touch the watch. They are under glass in this table. You can only touch the watch if you have a fifteen minute appointment
slot. So, can we schedule those now?
Rene: No, Friday
morning.
Leo: They should
allow us to do it sooner.
Rene: They’d be gone
instantaneously.
Leo: I know.
Georgia: Hey, they do it
this way so you still have hope that you’ll be able to get an appointment in on
the first day. And then they’ll snatch
that away from you right when it opens.
Leo: (laughing) Oh, man. The products will not be on little stands or attached to security chains
as the iPhones are because, in part, the fact that this watch has sensors. So they can’t sit on display. So they have to have some sort of plastic
thing holding them. They can’t be locked
down, and blah, blah, blah. Wow. So when you tap the card, does the glass
slide back? We don’t know.
Rene: No.
Leo: No? It doesn’t
emerge like Goldfinger from the drawer?
Rene: No, the watches are in the drawer underneath. It is a concealed drawer, so it’s still hella
cool.
Leo: That’s
cool. Wow, I can’t wait. I want to go in.
Rene: Tim Cook has
wanted one since he was five years old, Leo, but unlike us, he has the
resources to make that happen.
Leo: (laughing) anything Tim Cook wants, he gets. Including, if he wanted, an 8K Mac, I guess
he could do that.
Andy: Jeff Bezos has the same thing, but what he decided, he
became a billionaire, he said, “You know what, I’m
going to build spaceships. If Tim Cook
just wanted a wristwatch, I don’t know if this is the most ambitious guy in the
world.”
Leo: Let’s see, HBO
Now ships today. I don’t know, maybe
that’s one of your picks, I won’t, no, nobody has
that. So, are you aware of this, this is
the one that’s fifteen, what is it, fifteen dollars a month for non-cable
company subscribers?
Rene: US only.
Andy: And last week
was also Sling, Sling TV also announced it is also offering that same service
for fifteen dollars a month if you already subscribe to their twenty dollar a
month package. So it looks like, and
they’ve also said it’s also going to be available in time for the premier of
Game of Thrones.
Leo: Yea, somebody
was saying that the Sling TV had all sorts of issues during March Madness,
especially the finals. There was a lot
of buffering. HBO, as we mentioned
before, is using MLB’s very robust network, Major League Baseball’s very robust
network. Which is probably why it’s not
available in Canada, because you guys don’t have baseball, do you? You just play hockey, right?
Rene: Yea, we have
the Toronto Blue Jays.
Leo: I’m teasing
you.
Rene: No, but it’s
amazing how companies, it is so hard that companies that figure it out can
become infrastructure companies. It’s
almost how Amazon became an infrastructure company.
Leo: Right, right. Let’s see, I’m just looking at the last few … HBO’s CEO reached out to
Jimmy Iovine, that’s how apparently the deal between Apple
and HBO Now happened. But I didn’t
mention, that HBO Now, for the first three months, is only Apple TV, iOS and,
you know, iPad and iPhone. But
apparently HBO approached Apple about doing this.
Rene: Jimmy’s
response was, that’s the expletive.
Leo: I think that’s
the *beep* you know, when you say it that way, I don’t think people are going
to know what the expletive is. I think
that’s the s-word.
Rene: Yea.
Leo: I feel like a
four year old when I say that. Ok, what
else? Samsung’s got the contract for the
A9, the next Apple microprocessors, at least according to Bloomberg. And Bloomberg ought to know.
Rene: Yea, they’ve
been reporting that every two or three months for the last year, or two years.
Leo: You really are
bitter, aren’t you?
Rene: I’m not, I’m
just, I want them to work a little bit.
Leo: Yea, I
agree. But I’m not worried, so I can’t
really complain. I’m just reading their
article. Ok, so, you know, I think the
only reason that’s interesting is that people thought that Samsung and Apple
had a rift because of the lawsuits, and no, Samsung still provides them with
most of the…
Rene: They are a
major panel manufacturer, they are a major flash
manufacturer. It’s a conglomerate. It’s not like, it’s
basically Korea in many ways.
Leo: It’s Korea! And you can’t avoid Korea! And apparently this S6 is bendable, but I’m
not going to bend it. Can we please just
stop the insanity?
Rene: It’s physics.
Andy: I was just so,
somethings in the tech news cycle just get me so exhausted. It exhausted me when people were saying, “Oh
my God, look what happens if you put the iPhone 6 under an anvil, and you press
down it with both sides.” And now I’m
equally tired with, “Hey look, hey look, now these Samsung 6 has this
problem. Look, Samsung!” It’s like ok, fine, take care of your toys,
this won’t happen.
Rene: It’s funny only
in that it should be a lesson to Samsung executives not to say their stuff is
unbendable, or to make fun of Apple. Just like make good phones. All
we consumers want: make good phones.
Leo: They did say
that, right? Apple said the same thing.
Rene: Yea, Apple does
it, too. I don’t think anybody should do
it.
Leo: You’re right.
Georgia: Andy, it’s a
serious issue for blacksmiths.
Leo: (Laughing) if
you have an anvil…
Andy: Look, it should
be the least, really least issue possible for blacksmiths because if it happens
to your phone, you simply drop it in the forge, get it white hot again, put it
back on the forge, hammer it flat, you’re done.
Leo: Those are the
people…
Georgia: Yea, an iPhone
sword.
Leo: All right,
let’s take a break. When
we come back, your picks. Georgia has not been here before. We called you like minutes before the show
began, so I’m not going to make you do a pick unless you have something you
like and you want to talk about, and it does not have to be a program, it could
be anything. As you’ll
see, because Andy always picks crazy things.
Georgia: I pick Groot.
Leo: Groot. Groot’s always safe. Now is that a dancing Groot?
Georgia: Yes, it’s a
bobble-head Groot.
Leo: Oh, ok. That is a very nice Groot. Excellent Groot. Can you just quit your job on Tuesdays? Seriously, I want to get you back here. We’ll figure it out.
Georgia: That’s nice.
Leo: Maybe we’ll
just move MacBreak Weekly. Do you get a day off?
Georgia: (laughing)
Mondays and Fridays.
Leo: Mondays and
Fridays. I’ll figure it out. You work Saturday and Sunday?
Georgia: No, I’m also
off Saturday and Sunday.
Leo: Oh, all
right. Mondays and
Fridays. Our show today brought
to you by Gazelle. If
it is time for you to buy something new, like maybe a watch, or a book. Maybe you have some old stuff lying around,
like maybe a Note 4? Just
sitting in a drawer, gathering dust. You know, if you’ve got an old phone, or an old pad, or a tablet, it’s
silly to leave it in the drawer, or put it, you know, as a door stop, because
it’s like, you wouldn’t use a hundred dollar bill as a doorstop. You can get cash for this sucker. So, go to gazelle.com and get a great price
on your old stuff. You get paid in cash,
check, PayPal or an Amazon gift card. They bump the offer up by 5% if you take the Amazon gift card, so that’s
a good deal. Now here’s the nice thing. The quote that you’re going to get from
Gazelle is good for thirty days. So you
can shop around, and check it out and maybe even not decide. Maybe you’re not sure that you’re going to
get the watch, or which watch you’re going to get. What? Did that, what? What? This thing is worth $275? What? I’m going to sell this. Bookmark
that.
Rene: Halfway to a
watch.
Leo: Halfway to an
Apple Watch. With one swell foop. They pay for
the shipping too, so once you’re ready to sell, you click the button, they send
you a box. They pay for anything worth
more than a buck. If you forget to wipe
the data, or you can’t because it’s broken, because, yea, they buy broken
iPhones and iPads, they’ll wipe the data for you, don’t worry about that. Now you may ask, “Leo, what do they do with
all those devices?” Well the very best,
the crème de la crème, they offer for sales. You see, because Gazelle, this is a new thing from Gazelle, is now
offering certified pre-owned gadgets. Devices from Apple and Samsung. So there are two conditions. They’re certified like new and certified
good. Certified good devices show some
gentle signs of wear, but are going to get you a big savings. You know this Note 4 is a perfect example,
because it’s in great shape. But there’s
a little, the bezel is a little nicked in certain spots. What they do with everything, of course, is
run it through a rigorous thirty point inspection, make sure everything’s
working fine. And, of course, there’s no
risk, because certified pre-owned devices from Gazelle are backed by a thirty
day, risk free return policy. Gazelle. To buy and to sell. G-A-Z-E-L-L-E. Gazelle.com, and thank you for your support. MacBreak Weekly. Rene Ritchie, why don’t you kick
things off?
Rene: So, it is
National Autism Awareness Month. Some
people call it National Autism Acceptance Month. Both are really good things.
Leo: I like
that. I like that.
Rene: And Apple is
doing a promotion in the app store for a bunch of apps that are really helpful
in many different ways. Especially for
children who are on the autistic spectrum. There’s a whole category in iTunes for this month where you can go and
get things that will help them with communications, that will help them with learning, will help them with all sorts of skills that are
really important. One of the apps that I
got a chance to see at OHL, because it’s made by people in Ireland, is called
Grace. And what Grace does, it let’s,
it’s a visual… sometimes people on the autistic spectrum, they just can’t communicate what they want to communicate. So this lets you take a picture of something
with your iPhone, it loads it in, it makes it into a card. And the child can assemble the cards in order
to make visual sentences. So they can
just assemble them and then show them to their parent or their guardian or
their caretaker, whoever they want to communicate with. And if something is missing, traditionally
you couldn’t do anything about it. You
just couldn’t add that card. But they,
or their parent, again, can just take the device, take another picture, add a new card to it. So their vocabulary can grow almost instantly, and it can adapt to
almost any situation. And once they have
this, it just empowers them with a level of communication, it empowers both them and the people around them with a level of communication
that they’ve never been able to enjoy before. And if you look, the iPad especially, is five years old as of last
Friday. And there’s been people blogging
about using it with people in the autistic spectrum for the last five years. Apple added the guided access mode a couple
years ago to help people focus more on those apps. And when you start looking at how it makes a
real difference in people’s lives, you know, it goes back to that commercial
when Apple said technology is nice, lighter, thinner, faster,
these are all good things. But it’s the
experience and what you can do with it that really matters. And it’s apps like these, to me at least,
that show, you know, when you make this technology, not just available, but you
make it accessible, you make it, you know, almost anybody can buy it and use
it, then you really get the benefit of apps like these. I think that it’s terrific that they’re
highlighting it.
Leo: Yea. That is so great. I guess, how do you
do this? Do you search for Autism
Awareness Month, or?
Rene: Yea, and we
have, we put up a big post online about a bunch of extra apps and accessories
and things. And there are some bundles
as well. Some of the apps are half off, some of them are bundled together so you can get them
at a discount. It’s really cool.
Leo: Autism
Awareness Week. And
Grace.
Rene: Yes. It’s by Steven Troughton-Smith,
who you might know from all his awesome hackery on
Twitter.
Leo: Yea. Yea, yea.
Rene: He’s the guy
that gets iOS apps running on Nintendo, and a thousand things like that.
Leo: (laughing) Andy Ihnatko,
what do you got for us?
Andy: Mine is a web
browser, let’s say time observer app called “Waste No Time.” It’s a plug-in that works with Safari and
with Chrome. I’ve seen you’ve heard
about these plug-ins that you can put it and say, look, I don’t want to be
distracted by the internet, so whatever I do, don’t let me access the internet
for the next thirty minutes because I just need to get through this to-do
list. I just need to write this sort of
thing. The problem with a lot of them is
that they are really all or nothing at all. They don’t really help you figure out where are you wasting time on the internet. How bad is
this problem, and what are the sources of your problems? Because, I myself, if I’m stuck for more than
fifteen seconds on the next sentence, I might like tab over and just see, ok, has
my favorite web comment been updated today? And so this will give you like bar charts that simply say here is all
the time you spent on the internet today, and here are all the sites that you
visited. And then you can simply say,
look, give me just thirty minutes a day on Facebook, let me only have one hour
on Tumbler, don’t let me access Reddit at all, and
when you enable it you will basically be able to create an environment where,
in my case, for instance, I would be able to write my columns, still access
websites that I need to access to like look up product specs on Apple.com and
stuff like that. The weaknesses of it
are that it is easy to get around if you know how your web browser works. But I think that that’s ok because really,
the purpose of this sort of a blocker is to remind you that, look, you told
yourself you did not want to be distracted for the next half hour, I’m here to
remind you that you really wanted to focus. And if you really do want to, like some of these other plug-ins, if you
really do want to quit your browser and re-start it, or shut down your Mac and
re-start it, you’re free to do so. But, now
you’re sort of like that person who is now, you know, going into the recycling
in your garage to find that one cigarette butt that you know still has about a
good twenty seconds worth of smoke left onto it. That’s the sort of behavior that reminds you
that oh, I guess I really do have a problem with obsessive behavior here.
Leo: Here is the
challenge section which you have to enable. When you are blocked by the time quota you set, you will likely be
tempted to add more time. Or remove a
blocked site. This option helps you
fight the urge. So you can say, make me
type a randomly generated string, and I guess that’s kind of like counting to
ten, only harder.
Georgia: It’s your safe
word.
Leo: Yea, it’s your
safe word, and it’s different every time. And then if you type it, then ok, you can go
back to Reddit, but don’t say we didn’t warn you.
Georgia: Now, Andy, will
this lock me out of playing Candy Crush?
Leo: Uh huh. You can add it that on your blocked
list. Oh, only on the web though, right?
Georgia: That would be
good enough for me, because I will play Candy Crush on the web and surf Reddit instead of doing any of my paperwork, so I might
need this.
Andy: You know what you should do, if you want to block apps like that on the
phone, there should be an app that says, ok, well because, just like Inspector Clouseau hired Kato, said look, I don’t care wherever I am,
try to attack me anytime I’m inside the house. You could tell me, look, any time I try to watch Candy Crush, you are to
take one photo from my private photo roll at random, upload it to a URL, and
give me a like a math problem I have to solve to figure out what that URL is in
order to take it down. To play Candy
Crush, you have to do thirty minutes worth of math to prevent anything
embarrassing, like drunk birthday photos from being like
on Reddit.
Leo: Actually, you
teach CVT, don’t you? This would be a
good tool for clients, if you had any clients that just couldn’t manage to
avoid their compulsive playing of, I don’t know, Candy Crush Saga.
Georgia: Yea, World of
Warcraft, whatever it might be that they’re playing now that they
shouldn’t. I think that it’s a really
useful tool, because a lot of people want to do their work, but it’s just, you know, that delay, you want to avoid something that’s a
negative experience, so you’re going to do something else to avoid it.
Leo: Yea. It’s like this, they’re telling me it’s like
this scene in Young Frankenstein where he goes in there and says, “No matter
what I do, do not let me out.”
Young Frakenstein: “What’s the matter with you people, are you
joking? Don’t you know a joke when you
hear one? Hahahaha. Jesus Christ, get me out of here! Mommy!!!”
Georgia: Listen
properly.
Leo: I just
installed this and now I’m uninstalling it right now. Right now. All right, Georgia, we gave you a few minutes
to think. You’ve got anything for us?
Georgia: Sure. I have a puzzle game that I’m playing on my
iPhone and it’s called The Room 2.
Leo: Love it.
Georgia: One of the
things about, it’s an amazing puzzle game. It’s a 3-D experience where you interact tactically with the world. And what I love about it, if you get really
frustrated, there’s an area that you cannot pass, you can get a hint. And it’s not, it’s not going to give you the
answer, it’s just going to give you a tiny hint to lead you into the right
direction, and then you go through it. And it’s just beautifully rendered, it’s just a
lot of fun. The auditory experience is
also really interesting. And it’s also a
mystery game at the same time. So you’re
also trying to uncover what they mystery is as you play along.
Leo: Yea, highly
recommend it. The Room and then The Room 2. You
should start with The Room, I guess, then move…
Georgia: Yea, you should
start with The Room before you go to the Room 2.
Leo: If you liked Myst, it’s like, yea, it’s like a
better Myst. It’s that kind of puzzle, its beautiful 3-D, unlike Myst it’s not a slideshow, it’s beautifully rendered. Excellent choice. The Room and now The Room 2. Gorgeous. Have you solved, did you solve it?
Georgia: Yes, I finished
and it was a lot of fun.
Leo: It’s hard.
Georgia: It’s one of the
games I can fully be immersed in. And
it’s enjoyable over just being stressful, or stress, so you can choose your level
of stress while you play the game. You’re overstressed, get a hint and you can buy your way out.
Leo: Georgia Dow, I
want you to come back. You’re so
fantastic. I really thank you for showing up at last minute. We weren’t sure if Andy would be able to make
it through the whole show. He did, which
is great. But thank you for being
here. You’ll find more of her work at
iMore.com and also her podcast. What’s
the name of it again?
Georgia: There’s Vector
and then I also do a gaming podcast called Isometric.
Leo: Is it like
casual gaming?
Georgia: It’s for casual
gaming and it’s a podcast that breaks all the podcast rules, so we’re usually
joking around and doing silliness. 30%
of the listeners…
Leo: What? That is not allowed.
Georgia: They don’t
actually play games. They just watch the
podcast because it’s funny to see us entrapped.
Leo: (laughing) awesome. So look for Vector and what is the name of the gaming show?
Georgia: Isometric.
Leo: Isometric. I love it. Thank you, Georgia. We appreciate
it. Rene Ritchie is also at
iMore.com. He hosts the Debug show there
and writes a lot. Lately writes a lot of
stuff on how bad the mainstream media is, but there’s other
things too.
Rene: We just did, we
actually just did a five year retrospective on the iPad, and we managed to get
comments from Carolina Milanesi, Loren Brichter, Allen Pike, Mark Kawano, Nitin Ganatra, Ben Bajarin, and Jeannie
Yang, just a whole slew of people who were there either building the iPad or
building apps for it the first year. Ken
Case, James Cuda, just a litany of really cool
developers gave us their thoughts on the iPad now five years later.
Leo: Yea, we didn’t
mention that. April 5th was
the 5th anniversary of the release of the very first iPad. April 5th, 2010. It seems longer and not as long. It’s funny, it’s an odd thing. It doesn’t seem like it’s been around that long, and yet… it’s ubiquitous.
Rene: It is because
it is a bigger iPhone, but it’s like an iPhone on iMac. So people were used to the experience
already, so it was additive, and then they just had to sort of pick what kind
of screen size they wanted and we got the 8mm retina version in the
mid-east. So it’s been part of a larger
story, I think.
Leo: Yea, it
has. It has changed the world in a very
significant way. All right, we’ll look
for that. Andy Ihnatko,
he is in Colorado now, the Council on World Affairs. Go there if you can, if
you’re in the area, near Boulder.
Andy: Yep, everything
is open to the public and we’ve got sessions all the way until the end of the
week.
Leo: You’re going to
stay all week?
Andy: I’m here all
the way through Friday.
Leo: Nice. It’s kind of like a working vacation, I would
guess for you.
Andy: It really is, I
mean, I’m speaking for about three hours a day, but the rest of the time I get
to attend other people’s talks. Also
there are friends of mine that I met originally here at the conference that I
get to see for the entire week. Boulder,
Colorado is a beautiful city. I had, I
came here to the Colorado Rockies to finally have nice sixty to seventy degree spring
weather because it’s still in the low forties back in Boston. So it’s really great. You meet people you never get to meet, you
talk about things you rarely get to talk about, and I spend as much time on
that panel talking as I do scribbling notes about these really interesting
things that these other people on the panel are saying on the same subject.
Leo: Is there a
website? I guess if I just Google it, I
could probably find it.
Andy: If you go
Colorado.edu/cwa that’s the main site. It has the schedule, it has all the… Just
take a moment to look through like all the people that are speaking here. One of the people who is just a panelist here was one of the lawyers that argued Roe v. Wade. We had G. Willow Wilson who was the writer of
the incredibly cool Ms. Marvel Comic, he’s been doing a lot more stuff for
Marvel, and also a really, really talented novelist, one of my favorite
writers. Just so many people that you’re
like, “I would enjoy being here just to listen to these people talk.” And I get to like hang out with them. It’s really pretty cool.
Leo: It’s funny, as soon as I start typing Colorado.edu it takes me
right to the bursars, and asks me for money. I don’t understand that. There’s
the Council on … conference, I’ve been calling it council, Conference on World
Affairs. 67th Annual.
Andy: Eleanor
Roosevelt was the first keynote speaker for the first one.
Leo: That’s so
neat. It’s one of the reasons I was
really happy when Henry said, “I want to go to CU-Boulder.” I said, “Yea. It’s really good school.”
Andy: You should come over, you’d have some interesting things to say.
Leo: Yea, I
know. I will go next year.
Andy: Lunches and
dinners are complimentary, but the way.
Georgia: Wow.
Leo: Free candy
bars. Thank you Andy, Georgia,
Rene. Thank you all for being here,
too. Nice studio audience today, we
appreciate that. If you want to be in
the studio audience we do ask that you email tickets@twit.tv. And a little note, you know we are doing our
tenth anniversary of the network on April 19th, a big show, but we
are sold out. However, if you’ve got
tickets already, and you aren’t going to be able to make it, we’d love it if
you’d just e-mail us and say, “I can’t go.” Because there’s a waiting list, and we’d love to get some other people
in. I’m sure everyone wants to come on
April 19th. Just ticekts@twit.tv. Real people will actually get your e-mail and
respond to you. It’s a miracle. You can also...
Georgia: Shocking.
Leo: Yea, shocking.
It’s not a robot, it’s like Glen. You
can also, by the way, watch live. We are
here every Tuesday at 11:00 AM Pacific, 2:00 PM Eastern time. 1800 UTC at live.twit.tv. On demand audio and video available at
twit.tv/mbwyoutube.com/macbreakweekly and wherever
podcasts are distributed, iTunes of course, but podcast app on your
device. Even our own
TWIT apps, nicely designed by our community. Thank you for that. Thanks for being here, we’ll see you next time. Now, back to
work, because break time is over!